Essays about: "THESIS ON CROSS CULTUREs"

Showing result 11 - 15 of 44 essays containing the words THESIS ON CROSS CULTUREs.

  1. 11. They came, they saw, they adapted : How Swedish firms adapt when managing cross-cultural business relations with Japanese customers

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Jonathan Gustafsson; Daniel Ingvarsson; [2019]
    Keywords : Sweden; Japan; Managing Business Relations; Cross-cultural; adaptations;

    Abstract : Culture is a strong part of people’s lives. When you are working with people and building relationships with them, it helps to have some perspective and understanding of their cultures. In the Japan business culture, there are several things that differentiate them from Swedish their way of conducting business. READ MORE

  3. 12. Advertising in high- and low context cultures : A comparative content analysis between Sweden and Brazil

    University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Author : Anette Karphammar; Maria Behrns; [2018]
    Keywords : ;

    Abstract : In today's increasingly globalised world, research within cultural differences is called for to be able to categorize nations and aid cross border communications around the world. This thesis is a quantitative study of differences in advertising communication between what is considered high and low context cultures, through a deeper look into Sweden and Brazil. READ MORE

  4. 13. Referential iconicity in music and speech within and across sensory modalities

    University essay from Lunds universitet/Kognitiv semiotik; Lunds universitet/Masterprogram: Språk och språkvetenskap

    Author : Veronica Giraldo Valencia; [2018]
    Keywords : Keywords: Cognitive semiotics; iconicity; ideophones; multimodality; music; music cultures; semiotics; semiotics systems; signs; sound symbolism; primary and secondary iconicity; unimodality.; Languages and Literatures;

    Abstract : Musical meaning is multifaceted: both highly sensory and yet often abstract, able to cross cultural boundaries and yet embedded in specific traditions. For the most part it is not denotational (Monelle, 1991). READ MORE

  5. 14. Management of a Cross Cultural Workforce : Case Study at Luleå Tekniska Universitet

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Nadine Hienz; Lukas Engelhart; [2018]
    Keywords : Culture; diverse workforce; cultural diversity; Hofstede; Inglehart; McGregor; cultural dimensions; cross cultural management; management;

    Abstract : Nowadays, organizations have to deal more and more with cultural diversity concerning their workforce due to globalization. The challenge for these organizations is to manage the cross cultural workforce in an effective way. Therefore, they have to have skills and the necessary knowledge in order to conduct cross cultural management. READ MORE

  6. 15. Gender Equality across Global Organizations: Towards a Framework for Increasing Gender Equality

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : MARIA NORBERG; [2018]
    Keywords : Gender; Gender Equality; Global Organizations; Change management; Culture; Cultural change; Cross-cultural management; Strategy; Diversity; Inkludering; UN; SDG; Czech Republic; Sweden; United Kingdom; United States.; Kön; Jämställdhet; Globala organisationer; Förändringshantering; Kultur; Kulturförändring; Tvärkulturell ledning; Strategi; Mångfald; Inkludering; FN; SDG; Tjeckien; Sverige; Storbritannien; USA;

    Abstract : The main purpose of this thesis is to analyze how Global Organizations work with Gender Equality, what type of challenges they experience and how they can be addressed. Secondarily, it addresses how Global Organizations can create an international Gender Equality strategy and how Gender Equality work differs among four countries. READ MORE