Essays about: "Uppsala Internationalisation Model"

Showing result 6 - 10 of 26 essays containing the words Uppsala Internationalisation Model.

  1. 6. Factors Influencing E-commerce Usage within Internationalisation : A study of Swedish small and medium-sized fashion retailers

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Ngoc Anh Minh Luong; Liangqi Wang; [2019]
    Keywords : Factors; E-commerce; sales channels; Internationalisation; Uppsala model; psychic distance; SMEs; fashion retailers; Sweden fashion industry;

    Abstract : Purpose − Previous research has shown that Swedish Small-and-Medium enterprises (SMEs) have a relatively low level of digital maturity when it comes to export, thus limiting growth potential in international markets. This study aims at investigating this phenomenon with a focus on e-commerce, as it is among the top digital channels that have a large impact on international expansion. READ MORE

  2. 7. Psychic Distance and the importance of its perception concerning the management of international processes, of internet-operating companies

    University essay from Högskolan i Halmstad

    Author : Hannes Lüder; Mattis Nuppenau; [2018]
    Keywords : Psychic Distance; Market Entry; Paradox; Internationalisation; Uppsala Model;

    Abstract : In the last decades it has been argued whether psychic distances have lost their importance on the world markets. The access to information through the internet may have reduced them and made them more understandable, but it has also increased the overall world trades leading to more diversity and therefore to more different market segments that have to be considered. READ MORE

  3. 8. Ready for take-off : A study of international market selection of Swedish SMEs in the knowledge-intensive service sector

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Rosalita Collazos Nieves; Alexander Pers; [2017]
    Keywords : Internationalisation; IMS; SME; service sector; KIS; KIBS; psychic distance;

    Abstract : Small and medium enterprises (SMEs) and the service sector have gained highly important roles in the strive for growth and economic welfare. World economy changes creates both international business opportunities and pressure for small and medium enterprises to internationalise. READ MORE

  4. 9. Does experience matter? : An exploratory study on how a manager’s previous experience influence the choice of foreign market entry

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Emma Bylund; Linnéa Nilsson; [2017]
    Keywords : Internationalisation; SMEs; the Uppsala Model; experiential knowledge; foreign entry mode; manager; previous international experience; eduational background; position tenure;

    Abstract : This research aims towards gaining a deeper understanding in how a manager’s previous experience influence which foreign entry mode chosen by a Swedish SME, where the manager acts as the decision-maker. Interviews were held with managers from different Swedish firms in order to collect empirical data that thereafter were analysed. READ MORE

  5. 10. Internationalisation of Swedish computer gaming companies : The role of knowledge in a digital era

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Elin Jakobsson; Fredrik Döring; [2016]
    Keywords : Knowledge; Uppsala model; Absorptive Capacity; digitisation; Swedish computer gaming companies; internationalisation;

    Abstract : Title: Internationalisation of Swedish computer gaming companies - The role of knowledge in a digital era Authors: Elin Jakobsson & Fredrik Döring Supervisor: Cecilia Pahlberg Research question: How do Swedish computer gaming companies internationalise in regards to pursuit and absorption of knowledge? Purpose: The aim is to investigate how computer gaming companies find, internalise and use knowledge leading to internationalisation. This in turn will further be explained by embracing the role of digitisation for the above mentioned processes. READ MORE