Essays about: "Uppsala Internationalisation Model"

Showing result 16 - 20 of 26 essays containing the words Uppsala Internationalisation Model.

  1. 16. A Systematic Analysis of the Factors that Drive SMEs to Internationalisation and the Paths followed by these Firms : An Exploratory Study of Four Highly Technological Firms in Sweden

    University essay from Handelshögskolan vid Umeå universitet (USBE)

    Author : Nchombua Yvette Tanila; [2011]
    Keywords : internationalisation; networking;

    Abstract : Due to globalization and other factors, the business environment of small and medium sized enterprises (SMEs) is radically changing. In order for these firms to cope with increased competition and business opportunities in globalised markets, they have to strengthen their innovative capabilities and internationalise their business activities (Rammer and Schmiele, 2008, p. READ MORE

  2. 17. The Effect of Social Relationships on Company Internationalization

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : HANNEY AL-QAISI; BHUPESH REDDY KURRE; [2010]
    Keywords : Internationalization; inter-organizational relationships; social networks; entrepreneurship;

    Abstract : ABSTRACT Title: The Effect of Social Relationships on Company Internationalization Course: Master’s level Thesis (EFO705) in International Business and Entrepreneurship 10 Swedish credit points  (15 ECTS) Authors: Hanney Al-Qaisi & Bhupesh Reddy Kurre Tutor: Leif Linnskog Problem: How did social relationships affect the internationalization of a German IVF centre to the UAE? Using this case example, the thesis will be focused on studying the different social factors that could have affected the internationalization process. Purpose: The aim of this thesis was to describe the way that a local company in Germany went through internationalization to become a successfulmultinational company. READ MORE

  3. 18. The Road to China : The Alternative Establishment Chain of H&M, Fagerhult and Nordic Light

    University essay from Företagsekonomiska institutionen

    Author : Michael Jonsson; Choudhury Siam; [2009]
    Keywords : Internationalisation; Establishment Chain; Sourcing Strategies; Uppsala Internationalisation Model; China;

    Abstract : The purpose of this thesis is to study the establishment process of Swedish companies with sales in China, but who did not begun their establishment with sales. This thesis has examined H&M, Nordic Light and Fagerhult; three Swedish companies that recently started selling on the Chinese market, to see how their establishment chain differs from those suggested by the dominant internationalisation theories, Uppsala Internationalisation Model and the Export Behaviour Model. READ MORE

  4. 19. Key success factors : The internationalisation of Swedish fashion companies

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Stefan Lind; Jerry Knudsen; [2008]
    Keywords : Marketing; Branding; Country of Origin; Uppsala model; Internationalisation; Psychic distance; Fashion; Icons; Made in Country Brand Model; One- Person Decisions.;

    Abstract : Background: The Swedish fashion market today quickly becomes too small, even for the new companies, and they are quick to take the step abroad and launch their internationalisation process. With a focus on the four Swed-ish fashion companies Filippa K, Acne Jeans, Nudie Jeans and Whyred, we have analysed how these representatives of the industry have interna-tionalised themselves. READ MORE

  5. 20. Foreign market entry mode – Developing the IndustryInternationalisation model

    University essay from Institutionen för ekonomi

    Author : Patrick Hammarlund; David Hansson; Viktor Hansson; [2008]
    Keywords : ;

    Abstract : The research on internationalisation goes back a long time. Despite this, there exist no theories on how different industries enter new markets, and by which mode of entry. This dissertation attempts to develop a model with the purpose to explain the differences in foreign market entry mode decision between industries. READ MORE