Essays about: "abstract of exploratory research"

Showing result 6 - 10 of 66 essays containing the words abstract of exploratory research.

  1. 6. Consumers' involvement of online luxury purchases

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Rubar Onursal; Nor Reda; [2022]
    Keywords : Online luxury; Consumer behavior; Theory of planned behavior; Different generational cohorts.;

    Abstract : ABSTRACT  Date: 2022-06-01 Level: Master thesis in Business Administration, 15 cr  Institution: School of Business, Society and Engineering, Mälardalen University  Authors:   Nor Reda  Rubar Onursal Title: Consumers’ involvement of online luxury purchases Supervisor: Stylianos Papaioannou  Keywords: Online luxury, Consumer behavior, Theory of planned behavior, Different generational cohorts. Research questions: What factors influence consumers’ involvement of luxury purchases online?  Purpose: The purpose of this study is to examine the identified gap in regards to online purchases of luxury goods in the context of cars and how it in turn may influence consumers’ involvement. READ MORE

  2. 7. An exploratory qualitative study on the impact of cancel culture on the consumer - beauty influencer relationship.

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Nina Yousef; Loïs Ayari; [2022]
    Keywords : Cancel Culture; Beauty Influencer; Trust; Commitment; Relationship;

    Abstract : ABSTRACT Date2022-06-01 Level: Master thesis in Business Administration, 15 cr Institution School of Business, Society and Engineering, Mälardalens University Authors Ayari, Loïs                  Yousef, Nina (00/10/25)                  (99/10/21) Title: An exploratory qualitative study on the impact of cancel   culture on the consumer-beauty influencer relationship. Tutor: Safari, Aswo Keywords: Influencer, beauty, cancel culture, consumer, trust, commitment Research question: How does the cancel culture phenomenon affect the relationship between the consumer and the beauty influencer? Purpose: The purpose of this study is to investigate how the cancel culture phenomenon affects the relationship between the consumer and the beauty influencer. READ MORE

  3. 8. How to survive an unpredictable and unavoidable crisis : An exploratory study on how decision-makers managed their organizational operations during the Covid-19 pandemic

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Tania Shabani; Lovisa Wallentin; Amanda Bengtsson; [2022]
    Keywords : Crisis; Crisis Management; Crisis Management Plan; Covid-19; Transparency;

    Abstract : Abstract  Background The Covid-19 pandemic caused numerous restrictions to the public and businesses, forcing various industries to operate within the limitations of the pandemic. Although businesses have experienced crises before, the Covid-19 crisis was an unpredictable and unavoidable crisis. READ MORE

  4. 9. The effect of implementing an ethical way of working on an organization’s innovation : How does ethical culture affect the innovative capa-bility of a company? 

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Patrik Kjellin; Amalie Skytt Petersen; [2022]
    Keywords : Ethical culture; Innovation; innovative abilities; appreciation; code of conduct;

    Abstract : Abstract  Background  All companies need innovation in some form and ethical rules on how the employees are ex-pected to behave. There are today too few studies on how the ethical culture in the companies affect the innovative abilities of the company. Some aspects of this link have not previously been covered. READ MORE

  5. 10. Designing for a Multiple Screen Setup : Interactive Storytelling and Attention Guiding for a Perceivable and Engaging Experience of UTM Explore

    University essay from Linköpings universitet/Institutionen för datavetenskap

    Author : Charlotte Bertzen; Jekaterina Basjuka; [2022]
    Keywords : Multiple screen setup; Perception; Engagement; Digital storytelling; Interface design; Attention guiding approaches; Interactive storytelling; User experience design; Exhibition design; UTM City;

    Abstract : An interactive multiple screen visualisation might become an opportunity for engaging and illustrative presentations of scientific, complex, and abstract research. With multiple (interactive) monitors, storytelling and interfaces could bring engagement, immersion, and attraction to the audience. READ MORE