Essays about: "image destinations"

Showing result 6 - 10 of 40 essays containing the words image destinations.

  1. 6. Colonial Imagery and representation in tourism marketing of African destinations. : A case study of Kenya

    University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

    Author : Anne Mundati; [2021]
    Keywords : Colonial myth; photography; marketing; Kenya; destination.;

    Abstract : This research study is based on the visual marketing of African destinations and the colonial influence in a post-colonial world. Recent tourism research tourism has examined post-colonial realities in developing countries addressing the experience of British post-colonialism, however, only a few of those studies have examined the cultural consequences of tourism marketing image influence on culture and national identity. READ MORE

  3. 7. Impacts of a local community event on development of peripheral destination : Entrepreneurial perspective on Aldrei fór ég suður festival in Iceland

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Alina Bavykina; [2021]
    Keywords : periphery; remoteness; peripheral destinations; tourism; events; festivals; event tourism; sustainable destination development; entrepreneurship; tourism management; rural development; collaboration; network; social capital; social embeddedness; sustainability; Iceland; Westfjords; Aldrei fór ég suður; Ísafjörður;

    Abstract : Remote communities stay vulnerable in the face of major socioeconomic challenges. Tourism is often seen as a way to stimulate local economies and increase attractiveness of peripheral destinations, while events are considered to be one of the tools to promote tourism. READ MORE

  4. 8. Travel intentions and risk perception in times of Covid-19 : A study on the Millennial generation of Cologne, Germany

    University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

    Author : Natalina Lapteva; [2021]
    Keywords : Cologne; Millennials; Covid-19; travel intentions; risk perception;

    Abstract : The purpose of this thesis is to analyse the intentions to travel among the Millennials of Colognewhile considering their travel risk perception because of the corona pandemic. The target groupand population are the Millennials of Cologne, as they appeal as most suitable due to theirtechnological advancement, full age, and specific characteristics. READ MORE

  5. 9. Coopetition between accommodation companies as a stimulator for destination development : A case study on Saaremaa, Estonia

    University essay from

    Author : Sietse Hermans; [2021]
    Keywords : coopetition; tourism; accommodation companies; destination development; Saaremaa;

    Abstract : Tourists seldom experience a destination with just one company, yet they often encounter a destination as a coherent entity. This results from the effort of different stakeholders who work together to develop a destination, despite often being competitors. These efforts make the tourism industry fertile for coopetitive relationships. READ MORE

  6. 10. USER GENERATED CONTENT IN THE DESTINATION IMAGE PRESENTATION : THE DESTINATION VIENNA

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Natalie Lindgren; [2021]
    Keywords : UGC; SOR; EVM;

    Abstract : UGC has become an important part of traveling both for the companies and for the travellers themselves. The topic is currently at its forefront of research, which makes the area of study even more relevant. Followed by the development of social media in the corporate world and especially its major part in the everyday life of Generation Y. READ MORE