Essays about: "internal business process IKEA"

Showing result 6 - 9 of 9 essays containing the words internal business process IKEA.

1. 6. The Sales & Supply process: factors leading to deviations

   University essay from Lunds universitet/Teknisk logistik

   Author : Susanne Johansson; [2015]
   Keywords : Sales and Operation Planning; Knowledge; Roles responsibilities; Deviations in the balancing of demand and supply; Information sharing; Business and Economics;

   Abstract : This is a project that have been conduct at IKEA of Sweden in Älmhult. Due to the limitation of time for this project, the study has only been conduct for one several Home Furnisher Business (HFB) within IKEA. READ MORE

3. 7. Stakeholder management in a multicultural environment : A case-study of a global retailer entering the Russian Market

   University essay from Handelshögskolan vid Umeå universitet

   Author : Dinara Izmaylova; Federica Zuccon; [2011]
   Keywords : stakeholder management; internationalization; cross-cultural management; global retailer;

   Abstract : Nowadays, an increasing number of global retailers such as IKEA, Carrefour and Auchan, are expanding their business internationally: internationalization is seen as a way to face competitors as well as to enhance position on the market. In particular, emerging markets are becoming a fertile field for investing resources due to their fast economic development and growing disposable income of the local population. READ MORE

4. 8. Price elasticity - A potential pricing tool at IKEA

   University essay from Lunds universitet/Produktionsekonomi

   Author : sophie Hagströmer; Louise Salomonsson; [2005]
   Keywords : Price elasticity; pricing strategies; pricing model; regression model; forecasting of sales volumes.; Technology and Engineering;

   Abstract : Research questions: How will price altering affect sales volume for IKEA of Sweden Business Area 10’s products? Is it possible to estimate the products’ price elasticities? If so, what data is sufficient and how can these parameters contribute to future pricing procedures at BA10? What product properties are necessary in order to retain a reliable analysis? In which way are sales volumes influenced by macroeconomic factors such as real income, unemployment and business cycles? Is there an appropriate way to define homogenous markets for IKEA? If a model that describes the local behaviour is found, will this model be globally applicable or should it be modified to fit different markets? Are there any microeconomic substitution or complementary effects outside or within the IKEA range? Do internal factors, for example advertising and service levels, affect the demand and therefore sales turnover? How can a model take these effects into consideration? Purpose: The purpose of this Master thesis is to develop a theoretical pricing model that will assist as a quantitative tool for future pricing decisions. The tool will become a complement to the internal company factors and external environmental factors, which today have the greatest impact on the pricing procedures. READ MORE

5. 9. Internal Benchmarking at IKEA - Continuous improvements in the Store Development Process

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Karl Johan Servin; Jeanette Mårtensson; [2002]
   Keywords : Internal benchmarkin; IKEA; Continuous improvements; Store dimensioning; Store development; Internal accounting; Management of enterprises; Företagsledning; management; Business and Economics;

   Abstract : Problem IKEA uses a standard store concept when building IKEA stores. Developing a standard store concept simplifies the procedure to build many similar stores in a more efficient way. However, a difficulty in the process of establishing and using a standardised concept is how to continuously update the concept itself. READ MORE