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Showing result 1 - 5 of 48 essays matching the above criteria.

1. 1. Sustainability integration in the pharmaceutical industry - A case study of the Management Control from a managerial perspective

   University essay from Göteborgs universitet/Graduate School

   Author : Ebba Carlsson; Clara Grönberg; [2022-06-30]
   Keywords : Sustainability; Management Control; Sustainability Integration; Values; Top Management Team; Interaction; Decision Making; Collaboration; Pharmaceutical Industry; Levers of Control;

   Abstract : Background and Problem Discussion: The importance of sustainability has increased and requires proper MCS to be able to implement sustainability strategies. Simons’ levers of control is a MCS framework that has been used to understand sustainability in organizations. READ MORE

3. 2. The Development of Capabilities for Servitization from a Dynamic Capability Perspective : a single-case study within the context of product-oriented servitization

   University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

   Author : Jacob Brandin; David Hugne; [2022]
   Keywords : Servitization; Dynamic Capabilities; Service Strategy; Product-Service Systems; Product-Service Orientation; Organizational Transformation; Capabilities for Servitization; Capabilities;

   Abstract : Purpose – The purpose of this master thesis was to extend the understanding of the capabilities needed to enable the organizational transformation required throughout the servitization process. This research aims to identify what capabilities for servitization were important for the case company and understand how these capabilities were developed by adopting a dynamic capability perspective. READ MORE

4. 3. Do not let bad maintenance ruin your day : A case study of coordinating turnaround maintenance in a continuous flow process industry.

   University essay from Mälardalens universitet/Akademin för innovation, design och teknik

   Author : Andrew Hlebnikovs; Axel Kövamees; [2022]
   Keywords : Turnaround maintenance; Continuous flow process industry; Preventive maintenance; Maintenance coordination; Maintenance management;

   Abstract : The uptime of machinery in continuous flow process industries such as steel manufacturing plants puts pressure on the maintenance function. This in turn contributes to sustaining reliable physical assets. As absence of reliable physical assets highly affects the competitive advantage. READ MORE

5. 4. How to use brand experience to generate brand loyalty - A case study of theme parks

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Chris Johnson; Johanna Blom; Sixten Nyhlén; [2021]
   Keywords : Brand experience; brand loyalty; brand personality; case studies; theme parks; Business and Economics;

   Abstract : Purpose: The purpose of this paper is to investigate how firms can use brand experience to generate brand loyalty. Methodology: case studies and literature review Findings: The findings in this paper support the findings in previous research that brand loyalty is driven by brand experience, and that brand personality can function as a mediator between them. READ MORE

6. 5. The corona pandemic’s impact on the sales-function and the sales-associates ability to create value during a crisis : An exploratory study on the mobile-operator sector in Sweden

   University essay from Högskolan Kristianstad/Avdelningen för ekonomi

   Author : Daniel Blomqvist; Monawar M. Hashem; [2021]
   Keywords : Corona pandemic; sales-function; sales-associates; value creation; value co-creation; value facilitation; service logic; service-dominant logic;

   Abstract : The amount of people in Sweden who were made redundant during the corona pandemic exceeds both the Swedish financial crisis in 1990 and the global financial crisis in 2008.  The negative economic development led to more pressure on people to work harder and perform better in order for their firm to survive. READ MORE