Essays about: "market positioning model"

Showing result 16 - 20 of 40 essays containing the words market positioning model.

  1. 16. Industry 4.0: An Opportunity or a Threat? : A Qualitative Study Among Manufacturing Companies

    University essay from Umeå universitet/Företagsekonomi

    Author : Sven Venema; Albin Anger Bergström; [2018]
    Keywords : Industry 4.0; manufacturing industry; big data; CPSs; internet of things; cloud computing; business model; ;

    Abstract : Manufacturing companies are currently going through exciting times. Technological developments follow each other up in high pace and many opportunities occur for companies to be smarter than their competitors. The disruptive notion of these developments is so big that people talk about a new, fourth, industrial revolution. READ MORE

  3. 17. Towards a Business Model that promotes Sustainable Solutions

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alice Öberg; Kajsa Andén; [2015]
    Keywords : Sustainable construction; Architecture firms; Business model transformation; Business models; The offensive sustainability approach; Business and Economics;

    Abstract : Purpose: The purpose of this study is to increase the understanding of how the business model of an architecture firm needs to adapt when the company decides to offer sustainable construction. This by identifying what characterizes the business model in an architecture firm that actively works with sustainable construction. READ MORE

  4. 18. Dynamic positioning of a semi-submersible, multi-turbine wind power platform

    University essay from Uppsala universitet/Avdelningen för systemteknik

    Author : John Ayotte; [2015]
    Keywords : ;

    Abstract : As a growing market for offshore wind power has created a niche for deep-water installations, offshore floating wind solutions have become more and more viable as a renewable energy source. This technology is currently in development and as with many new technologies, many traditional design methods are found lacking. READ MORE

  5. 19. A method for evaluating the robustness of a high-speed solder paste printer

    University essay from KTH/Maskinkonstruktion (Inst.)

    Author : Alexandar Vujadinovic; [2014]
    Keywords : ;

    Abstract : Jetstråleskrivaren MY500 är en del av produktutbudet för PCB-tillverkning som utvecklats och tillverkas av Mycronic AB, tidigare känt som Micronic Mydata AB. Som för många liknande företag, finns det ett tydligt intresse i att minska utvecklingskostnader och göra det möjligt att ta nya produkter och uppgraderingar till marknaden snabbt. READ MORE

  6. 20. The COO Effect in the International Brand Positioning : A Qualitative Study of Chinese Companies

    University essay from Högskolan i Halmstad/Centre for International Marketing and Entrepreneurship Research (CIMER)

    Author : Halissa Odebrecht da Silva; Barbara Kobuszewski Volles; [2014]
    Keywords : brand positioning; COO country-of-origin ; Chinese companies; international brand positioning.;

    Abstract : Chinese companies have been an important issue in the world economy development, since China belongs to the group of emerging countries that had been gaining prominence in the last years. To gain market, ranges of companies are going abroad, aiming to develop their brands internationally. READ MORE