Essays about: "marketing profile"

Showing result 1 - 5 of 49 essays containing the words marketing profile.

  1. 1. "Be fit, my age, big c**k": Engagements with Hegemonic Masculinity, Hetero(homo)normativity and Discrimination among Queer Male Dating App Users in Malmö and Copenhagen - A Thematic and Summative Content Analysis

    University essay from Lunds universitet/Institutionen för kulturgeografi och ekonomisk geografi

    Author : Aaron West; [2023]
    Keywords : MSM dating apps; hegemonic masculinity; heteronormative; homonormative; misogyny; body shaming; racism; queer digital geographies; self- re presentation; online disinhibition.; Social Sciences;

    Abstract : This exploratory research addresses a significant gap in feminist, cultural, and digital geographies by examining the geographic variations of how hegemonic masculinity, hetero(homo)normativity and discrimination is exhibited by MSM dating apps users in two distinct city contexts. Drawing from a post-structuralist humanistic perspective, the study explores how dominant ideologies shape exclusionary online queer spaces made unique by digital placemaking. READ MORE

  3. 2. The micro consulting business in Sweden : A multiple-case study of content marketing methods used to attract potential customers

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Jesper Björling; Elias Lindahl; Jonathan Persson; [2022]
    Keywords : Micro consulting enterprises; Content marketing; Acquiring customers; Customer identification; MCE’s Content Marketing Model;

    Abstract : Background:  In recent years, Sweden’s micro consulting enterprise (MCE) industry has grown significantly. Even during the COVID-19 pandemic, the MCE business in Sweden continued to grow in a positive direction, while bigger consulting firms were heavily impacted, with around 48% of firms seeing negative growth. READ MORE

  4. 3. Communicating for Sustainable Consumption: Lessons from consumer-focused sustainability marketing in the food-product sector

    University essay from Lunds universitet/Internationella miljöinstitutet

    Author : Rowan Katherine Drury; [2021]
    Keywords : Sustainability; environment; communication; marketing; behavioural change; sustainability communications; Earth and Environmental Sciences;

    Abstract : There is a growing demand from policy makers for businesses to help close the consumer intention-action gap for sustainable product choice and strengthen the green economy. Moreover, there is increased interest from consumers in brands that are transparent about their environmental impact. READ MORE

  5. 4. Investigation of the contribution of intelligent suspension system on ride comfort and road holding quality in autonomous vehicles : A case study at Volvo Cars Corporation

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Mehrdad Bahmani; [2021]
    Keywords : ;

    Abstract : Transformation to automated drive implies a switch in roles from driver to passenger, which means that the driver goes from complete flexibility to maneuver the car to almost none. There would be a mismatch between the human's preferred driving style and the driving behavior provided by an autonomous car, leading to both mental and physical discomfort amongst the passengers. READ MORE

  6. 5. Extracting Adverse Drug Reactions from Product Labels using Deep Learning and Natural Language Processing

    University essay from KTH/Skolan för kemi, bioteknologi och hälsa (CBH)

    Author : Shachi Bista; [2020]
    Keywords : ;

    Abstract : Pharamacovigilance relates to activities involving drug safety monitoring in the post-marketing phase of the drug development life-cycle. Despite rigorous trials and experiments that drugs undergo before they are available in the market, they can still cause previously unobserved side-effects (also known as adverse events) due to drug–drug interaction, genetic, physiological or demographic reasons. READ MORE