Essays about: "physical stores"

Showing result 16 - 20 of 166 essays containing the words physical stores.

  1. 16. Customer Relationships and Physical Stores in Omnichannel Context: A Qualitative Study of Retail Brand and Store Manager Perspectives

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Song Thu Nguyen; Joo Won Lee; [2023]
    Keywords : Customer Relationships; Physical Stores; Omnichannel Context; Retailing; CRM; Relationship Marketing; Business and Economics;

    Abstract : This research paper delves into the complex domain of customer relationships within the physical stores of an omnichannel context. The primary objective is to provide a comprehensive understanding of the strategic management of these relationships by retail brands and store managers. READ MORE

  3. 17. Identifying the Barriers to Pre-owned Fashion: A Consumer Perspective

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alicia Larsson; Cajsa Schoultz; [2023]
    Keywords : Consumer Behavior; Pre-owned Shopping; Multichannel Retail; Business and Economics;

    Abstract : Thesis Purpose: This study aims to enhance the understanding of factors that discourage consumers from buying pre-owned fashion in a multichannel retail setting. Methodology: Rooted in a qualitative and exploratory method, this study is further guided by an abductive approach. READ MORE

  4. 18. Logistical consequences of rapid deliveries in omnichannel retailing : Investigating the impact of 15-minute deliveries on the demand management and order fulfilment process

    University essay from Linköpings universitet/Logistik- och kvalitetsutveckling

    Author : Moa Andersson; Evelina Krassow; [2023]
    Keywords : Logistics; Supply chain management; Supply chain; Supply chain processes; Omnichannel; Omnichannel retailing; Consequences; Order fulfilment; Demand Managment; Process;

    Abstract : The need for fast, flexible, and sustainable deliveries has become a key priority for companies as customers demand more convenience in their purchasing experience. Retailers have responded by developing their logistics into an omnichannel to meet these expectations, which has made the supply chain more complex. READ MORE

  5. 19. Understanding consumer emotions in practices of omnichannel slow fashion retail - The involvement of emotions in slow fashion shopping

    University essay from Göteborgs universitet/Graduate School

    Author : Hanna Bratic; Ellen Lindeblad; [2022-08-04]
    Keywords : Omnichannel retail; Teleoaffective structures; Emotions in shopping; Slow fashion shopping; Practice Theory;

    Abstract : This study draws on previous research in omnichannel shopping, which is based on literature of consumer experience, customer journey and emotions in slow fashion shopping. The aim of this study is to further evaluate how emotions shape the practice of slow fashion shopping in an omnichannel environment and how the practices also evoke emotions. READ MORE

  6. 20. The environmental impact of omnichannel distribution - A case study of the changes in distribution to consumer

    University essay from Göteborgs universitet/Graduate School

    Author : Rebecka Jarlén; Olsson Lisa; [2022-08-03]
    Keywords : Omnichannel; emissions; distribution; fashion retail; transport modes; environmental impact;

    Abstract : To meet customer demands of fast deliveries and a wide product assortment, many companies decide to implement an omnichannel (OC) supply chain. Through this, different channels become integrated and physical stores can be interconnected with online stores. READ MORE