Essays about: "relationship-building activities"

Showing result 1 - 5 of 15 essays containing the words relationship-building activities.

1. 1. Business Ecosystem as a Strategy for Internationalization and Growth of S.M.E.s : A case study of S.M.E.s in Lagos, Nigeria.

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Olanrewaju Ibrahim Oladele; [2022]
   Keywords : Business Ecosystem; Networking; Co-opetition; Internationalization; SME;

   Abstract : The constant change in today's business environment has brought about the need for S.M.E.s to contend with more dynamic, complicated, and global business environments, making it hard to maintain competitiveness. READ MORE

3. 2. Finnish Olympic Athletes’ Perceptions of Sponsorship and Value Creation – a cross-sectional study on Finnish Olympic athletes’ perceptions of sponsorship and how they create value for their sponsors

   University essay from Göteborgs universitet/Graduate School

   Author : Mathias Heinonen; [2020-07-22]
   Keywords : ;

   Abstract : Sponsorship of athletes is rarely researched from the point of view of the athlete. This thesis, thus, investigates Finnish Olympic athletes’ perceptions of sponsorship and how athletes create value for their sponsors. The research takes a qualitative approach. READ MORE

4. 3. What Role Does Ethnicity Play in Notions and Practices For Consultants and Consulting : Exploring EthnicDiversity in the Swedish Management ConsultingIndustry

   University essay from KTH/Industriell ekonomi och organisation (Inst.)

   Author : Shuayb Ibrahim Ali; Julian Jaramillo; [2020]
   Keywords : Ethnic diversity; Diversity; Management consulting; Migrant background; Stockholm; Sweden; Corporate; Etnisk mångfald; Mångfald; Managementkonsultbranschen; Invandrarbakgrund; Stockholm; Sverige; Företag;

   Abstract : Diversity comes in many shapes and forms as it can also refer to gender, culture, ethnicity, sexuality and religion amongst other forms. All of these forms of diversity do not seem to be part of the discussion when speaking about corporate diversity. READ MORE

5. 4. Artificial Intelligence in Business-to-Business Sales Processes : The impact on the sales representatives and management implications

   University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakulteten

   Author : Alexandra Cyvoct; Shirin Fathi; [2019]
   Keywords : AI; Artificial Intelligence; Big Data; B2B sales; selling process; consultative selling; relational selling; change management;

   Abstract : Background: The sales representatives in B2B companies are experiencing several changes in their environment, which have already altered their performed activities. In order to meet the new customer needs, Artificial Intelligence (AI) provides an effective usage of the large amount of complex data that is available, defined as Big Data. READ MORE

6. 5. Towards a world of influencers: Exploring the relationship building dimensions of Influencer Marketing

   University essay from Högskolan i Jönköping/IHH, Företagsekonomi

   Author : Ann-Sofie Gustavsson; Arij Suleman Nasir; Sarvinoz Ishonova; [2018]
   Keywords : Influencer Marketing; Relationship Building; Social Media Influencers; Social Media Marketing;

   Abstract : Background The emergence of the Internet, and in particular social network sites, has led to the appearance of new powerful actors, i.e. Social Media Influencers, with the power to persuade their audience. This introduced a middleman in the company-consumer relationship and a new stakeholder to build relationships with. READ MORE