Essays about: "research topics in management"

Showing result 16 - 20 of 179 essays containing the words research topics in management.

  1. 16. Digital Organizational Storytelling and Users: Case Study on the Perceived Role of Users in the Storytelling of the Digital Organization Kurzgesagt

    University essay from Uppsala universitet/Medier och kommunikation

    Author : Pedro Alejandro Velazquez Bañuelos; [2023]
    Keywords : Digital Organizational Storytelling; Network Protocols; Digital Organizations; Narratives; Antenarratives; YouTube; Case Study.;

    Abstract : Aim – The thesis aims to advance the knowledge on the potential that user perceptions have in adopting a role in the digital organizational storytelling of a digital organization, and the impact of network protocols (the communicative codes, conventions, and language used in the digital world) in this process. Approach – The approach combines antenarrative and narrative analysis to understand the meaning, depth, and implications of user perceptions in the digital organizational storytelling practices. READ MORE

  3. 17. What Happens When the Cookies Crumble? : A mixed-method approach to investigate Internet users’ perceptions towards the Cookieless Future

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Anikó Ács; Jelia Agiden; [2023]
    Keywords : Third-party Cookies; Consumer Perspective; User Intention; Perception;

    Abstract : Purpose: The purpose of this study is to investigate and understand the consumer perspective and intentions toward the prospect of a future without third-party cookies.Design/Methodology/Approach: This thesis utilized a combination of exploratory and confirmatory research design. A mixed-method approach was used for the data collection. READ MORE

  4. 18. VR och Landskapsarkitekturen : hur används den idag och hur kan den komma att användas i framtiden?

    University essay from SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

    Author : Oskar Marklund; [2023]
    Keywords : virtual reality; VR; landskapsarkitektur; 3D-modellering;

    Abstract : Uppsatsen har utforskat användningsområden och potentialen av VR som verktyg inom Landskapsarkitekturen genom en utredning och sammanställning av olika användningar idag, samt en undersökning, och till viss grad utvärdering, av idéer kring teknologins framtid. Detta i syfte av att föra diskussionen om VR och framtidens designverktyg vidare. READ MORE

  5. 19. Customer Relationships and Physical Stores in Omnichannel Context: A Qualitative Study of Retail Brand and Store Manager Perspectives

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Song Thu Nguyen; Joo Won Lee; [2023]
    Keywords : Customer Relationships; Physical Stores; Omnichannel Context; Retailing; CRM; Relationship Marketing; Business and Economics;

    Abstract : This research paper delves into the complex domain of customer relationships within the physical stores of an omnichannel context. The primary objective is to provide a comprehensive understanding of the strategic management of these relationships by retail brands and store managers. READ MORE

  6. 20. Inventory management: A high-level analysis of selected process elements, and factors impacting plan performance - A case study at Alfa Laval

    University essay from Lunds universitet/Teknisk logistik

    Author : Danielle Schiro; Lucas Librelotto Rubin; [2023]
    Keywords : Inventory Management; Make-to-Order; Forecasting; Collaboration; Strategic Alignment; KPIs; Organizational Structures; Alfa Laval; Technology and Engineering;

    Abstract : Purpose: The purpose of this thesis is to increase the effectiveness of the case company, Alfa Laval’s, inventory management by finding challenges, opportunities, and gaps within its current inventory management practices. Background: An essential part of an organization’s planning and control is inventory management, which helps manage supply and demand uncertainty as well as mismatches in upstream and downstream variables, as small changes in inventory management practices can greatly impact an organization's efficiency and responsiveness. READ MORE