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Showing result 1 - 5 of 16 essays matching the above criteria.

1. 1. Improving capacity planning in outsourced manufacturing through sales and operations planning: A case study at Axis Communications

   University essay from Lunds universitet/Teknisk logistik

   Author : Lukas Andersson; Mikael Janslätt Axelsson; [2022]
   Keywords : Capacity planning; Strategic capacity planning; Manufacturing; Outsourcing; Sales and operations planning; S OP; Electronic manufacturing services; EMS; Technology and Engineering;

   Abstract : This master’s thesis explores how capacity planning in outsourced manufacturing can be improved through sales and operations planning (S&OP). The master’s thesis was done in collaboration with Axis Communications AB, where the capacity planning and S&OP processes were analyzed. READ MORE

3. 2. Evaluation of Factors Affecting the Decision-Making Process of Sneaker Purchase among Chinese Post 90s Consumers

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Siyi Chen; Tuoyu Liu; Yuhao Su; [2022]
   Keywords : Sneaker; Chinese consumer; Five-stage consumer decision-making process; Sneaker market; Consumer behaviour;

   Abstract : Title Evaluation of Factors Affecting the Decision-Making Process of Sneaker Purchase among Chinese Post 90s Consumers. Background Sneakers have become an essential part of the younger generation's wardrobe in today's society, reflecting the millennial drive for comfort and leisure. READ MORE

4. 3. Relevant Factors on the Standardization of Lithium-Ion Batteries (LIBs) Aimed for Recycling and Corresponding Influence on Innovation

   University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

   Author : Aliro Cofre Osses; José Luis Bechara Bechara; [2022]
   Keywords : LIB; Lithium-Ion Batteries; Innovation; Standardization; Sustainability; Recycling; Circular Economy;

   Abstract : Abstract Background:  Electric Vehicles (EVs) have been identified as a sustainable alternative to reduce the world’s dependence on fossil fuels. EV sales are starting to reach significant numbers. Subsequently, the demand for Lithium-Ion Batteries (LIBs), a key component in EVs, has increased. READ MORE

5. 4. Antecedents of Chinese millennial consumers' purchase intentions via following influencers' recommendations: the sports goods industry

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Xiangru Meng; Yue Xiao; [2020]
   Keywords : Influencer marketing; Chinese millennials; TTI model; purchase intention; sports industry;

   Abstract : Background In recent years, with the rapid development of e-commerce in China, various online media and digital social platforms have attracted more users, and online marketing has gradually replaced traditional marketing strategies. The increasing frequency of online shopping by Chinese consumers, especially millennials, presents a huge opportunity for influencer marketing. READ MORE

6. 5. Sharing Sales and Service Networks with Competitors : A Multiple-case Study in the Heavy Truck Industry

   University essay from KTH/Industriell ekonomi och organisation (Inst.)

   Author : ALEXANDER ENGBLOM; EMMA LUNDQUIST; [2018]
   Keywords : Sales and service networks; competitor partnerships; competition; cooperation; co-opetition; heavy truck industry; Sälj- och servicenätverk; partnerskap med konkurrenter; konkurrens; samarbete; co-opetition; tunga lastbilsbranschen;

   Abstract : In the heavy truck industry, sales and service networks play an important role. Investments in network infrastructure are costly, and to be profitable, there is a critical service volume to fulfil. This is especially challenging in new markets, where service demand is low and uncertain. READ MORE