Essays about: "scope of the study"

Showing result 1 - 5 of 1528 essays containing the words scope of the study.

  1. 1. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Moa Lind; Malin Morup; [2024-02-12]
    Keywords : Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Abstract : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. READ MORE

  2. 2. The Impact of Trust, Loyalty and Price Value on Purchase Intentions for Consumer Durables in Sri Lanka and Pakistan

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Fahad Ayub; Buddika Mantilake; [2024]
    Keywords : Purchase Intentions; Consumer Durables; Trust; Loyalty; Price Value; Sri Lanka; Pakistan;

    Abstract : This thesis investigates the nuanced factors influencing purchase intention and loyalty within the consumer durables markets of Sri Lanka and Pakistan. The study focus its attention on the trust and price value as main ingredients for purchase intention and loyalty while focusing on other environmental factors affecting consumer decision making efforts. READ MORE

  3. 3. Preliminary Design and Conceptual Analysis of an Electrically Actuated Pintle Injector

    University essay from Luleå tekniska universitet/Rymdteknik

    Author : Simone Guietti; [2024]
    Keywords : Pintle injector; space propulsion; space engineering;

    Abstract : ”The Eagle has landed”. With this words, astronaut Neil Armstrong, together with astronaut Edwin ”Buzz” Aldrin, confirmed the safe landing on the Moon of the Apollo11 on July 20th, 1969. This achievement would have never been possible without the engineering behind the construction of the Moon lander. READ MORE

  4. 4. Measuring the Utility of Synthetic Data : An Empirical Evaluation of Population Fidelity Measures as Indicators of Synthetic Data Utility in Classification Tasks

    University essay from Karlstads universitet/Institutionen för matematik och datavetenskap (from 2013)

    Author : Alexander Florean; [2024]
    Keywords : Synthetic Data; Machine Learning; Population Fidelity Measures; Utility Metrics; Synthetic Data Quality Evaluation; Classification Algorithms; Utility Estimation; Data Privacy; Artificial Intelligence; Experiment Framework; Model Performance Assessment; Syntetisk Data; Maskininlärning; Population Fidelity Mätvärden; Användbarhetsmätvärden; Kvalitetsutvärdering av Syntetisk Data; Klassificeringsalgoritmer; Användbarhetsutvärdering; Dataintegritet; Artificiell Intelligens; AI; Experiment Ramverk; Utvärdering av Modellprestanda;

    Abstract : In the era of data-driven decision-making and innovation, synthetic data serves as a promising tool that bridges the need for vast datasets in machine learning (ML) and the imperative necessity of data privacy. By simulating real-world data while preserving privacy, synthetic data generators have become more prevalent instruments in AI and ML development. READ MORE

  5. 5. NATO or Not

    University essay from Lunds universitet/Statsvetenskapliga institutionen

    Author : Anton Näslund; [2024]
    Keywords : NATO; Securitization; Multiple Streams Framework; Security; Policy Process; Law and Political Science;

    Abstract : Using a framework for analyzing security policy consisting of a synthesis of the Multiple Streams Framework by Kingdon (2014) and Securitization theory as described by Balzacq (2010), this study aims to explain the process of Sweden’s national security policy between 2014 and 2022. Such an investigation has relevance particularly for studies of peace, security and policy processes, since it relates to the broader question of what conditions make military alignment possible or impossible. READ MORE