Essays about: "small and medium-sized enterprises SMEs"

Showing result 16 - 20 of 328 essays containing the words small and medium-sized enterprises SMEs.

1. 16. Digital maturity among Swedish manufacturing SMEs : Recommendations on how to utilizedigitalization when internationalizing

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Amanda Järncrantz; Caroline Fritz; [2023]
   Keywords : Digital competence; Digital maturity; Digitalization; Internationalization; Small and medium-sized enterprises SMEs ; Export; Born Digitals;

   Abstract : The emergence of digitalization and its prevalence is constantly changing the environment inwhich business operates, and consequently the firm’s way of conducting business. Having theability to work with digital maturity is thus a prerequisite for a firm that wants to survive thecompetitive market that prevails today. READ MORE

3. 17. Preparedness of Construction SMEs for climate adaptation-related renovation services : An analysis of companies in the Kronoberg region

   University essay from Linnéuniversitetet/Institutionen för byggd miljö och energiteknik (BET)

   Author : Rida Naeem; [2023]
   Keywords : Construction sector; Buildings; Small and Medium-sized Enterprises SMEs ; Climate change; Kronoberg region;

   Abstract : Climate change presents a significant global challenge, affecting various aspects such as rising sea levels, extreme weather events, and altered precipitation patterns. Climate adaptation and climate mitigation are two fundamental strategies for addressing climate change. READ MORE

4. 18. Utilization of AI in Digital Marketing : An empirical study of Artificial Intelligence and the impact of effectiveness, ethics and regulations.

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Belinda Sundqvist; Jerar Ohanisian; shaafi osman ali; [2023]
   Keywords : Artificial intelligence AI ; Digital marketing; Search engine optimization SEO ; Customer relationship management CRM ; Gathered data; Ethics; Effectiveness; Regulation;

   Abstract : Date: 2023-05-30 Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society & Engineering, Mälardalen University Authors: Belinda Sundqvist         Jerar Ohanisian                 Shaafi Osman Ali                        00/09/08                        97/09/03                               99/02/05 Title: Utilization & impact of AI in digital marketing Examinator: Magnus Linderström  Supervisor: Stylianos Papaioannou Keywords: Artificial intelligence (AI), Digital marketing, Search engine optimization (SEO), Customer relationship management (CRM), Gathered data, Ethics, Effectiveness, Regulation Research question: How do businesses utilize AI and how does it impact digital marketing? Purpose: The purpose of this study is to examine how organizations use artificial intelligence (AI) technology in their digital marketing, and how this affects their efforts to communicate digitally. This in conjunction with any repercussions regarding ethical and legal concerns, that may occur through the utilization of AI. READ MORE

5. 19. Net Present Value of Investments in Data Warehousing and Differences Across Firm Sizes

   University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

   Author : Ferdinand Netsch; [2023]
   Keywords : Net Present Value; NPV; Data Warehouse; Corporate Finance; SME;

   Abstract : The continuous advent of data management technologies has enabled small and medium-sized enterprises (SME)s like Transalb Kühl- und Express-GmbH, a small German trucking company, to explore the strategic and financial benefits of data warehousing. This case study evaluates the data warehouse investment at Transalb by employing a Net Present Value (NPV) analysis to determine its financial viability. READ MORE

6. 20. Talent And Knowledge Management in Small Firms : A Case Study

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Elin Blomqvist; Johan Legernes; [2023]
   Keywords : Talent management; Knowledge management; SME; Sustainable growth; Pluralistic; Thematic analysis; Talanghantering; Kunskapshantering; Småföretag; Hållbar tillväxt; Pluralistisk; Tematisk analys;

   Abstract : The literature falls short in examining talent management (TM) and knowledge management (KM) in small and medium-sized enterprises (SMEs). In response to this research gap, a case study was motivated to explore how SMEs perform TM and KM activities. READ MORE