Essays about: "success factors leading to market penetration"

Found 2 essays containing the words success factors leading to market penetration.

  1. 1. How to Achieve Profitable Growht for SME:s : A Study of the Swedish Wood Industry

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

    Author : Pontus Larsson; Fredrik Möller; [2020]
    Keywords : Tillväxt; SME; aktiviteter;

    Abstract : Profit and growth are the pillars of all business enterprises. The Swedish wood industry has historically been characterized by pressured margins and marginal growth, and in particular SME's have had many challenges in regard to long-term success. READ MORE

  2. 2. Green Marketing Potential as Assessed from Consumer's Purchasing Behaviors : The Case of Ghana

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Noamesi Adinyra; Elliot Gligui; [2011]
    Keywords : STRATEGIC MARKETING; BUSINESS INTELLIGENCE; SOCIAL RESPONSIBLE MARKETING; SUCCESS FACTORS LEADING TO MARKET PENETRATION;

    Abstract : Green Marketing has become an important strategy in businesses since the international rise of environmental awareness among countries. With greater awareness rising among the public, especially with reference to the global warming and climate change phenomenon, people have become cautious with regards to their purchases, specifically towards the nature of purchased products. READ MORE