Essays about: "thesis marketing tourism"

Showing result 31 - 35 of 68 essays containing the words thesis marketing tourism.

1. 31. Branding Strategies within International Hotel Chains : A case study of Lithuanian Market

   University essay from Högskolan i Jönköping/IHH, Företagsekonomi

   Author : Kamile Maseviciute; Nicole Gueorguieva; Petar Georgiev; [2015]
   Keywords : Branding; Brand Identity; Business Tourism; Hospitality Industry; Hotel Industry; Lithuanian market; Standartization and Customization; Radisson Blu; Comfort Hotels; Holiday Inn;

   Abstract : Background: The hospitality industry, especially the hotel business, is a relatively new, and rapidly growing industry in Lithuania. The last two decades resulted in a significant expansion of the local hotel market, as well as of operations of international hotel chains. READ MORE

3. 32. "To help others" : An explorative case study about how help is described and defined by volunteer tourists working with children and teenagers in Brazil.

   University essay from Ersta Sköndal högskola/Institutionen för socialvetenskap

   Author : Ingrid Häggblom; [2015]
   Keywords : Volunteer tourism; Help; Aid; Development; Brazil; Post-colonialism;

   Abstract : Volunteer tourism is a popular way for young Westerners to discover the world and at the same take on the role as an international aid worker. For a short time they get an opportunity to improve the life conditions of people in development countries and get to know a new culture. READ MORE

4. 33. Online communications in tour operators marketing strategies : A case study on how and why do tour operators integrate online communication in their marketing strategies

   University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

   Author : Lysa Thorbecke; thomas Britos; [2015]
   Keywords : tour operators; marketing strategy; online communications; tourism;

   Abstract : The purpose of this thesis is to explore the different Internet tools in a marketing strategy, which can be used within a tour operator in Sweden. The question is why did they choose these specifics Internet tools and how do they use it. READ MORE

5. 34. Destination Management Organizations And Their Effect on Japanese Tourism to Norrbotten County

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Markus Jansson; Håkan Jernberg; [2014-08-12]
   Keywords : Destination management organization; Norrbotten; Destination development; Place marketing; Cooperation; Japanese tourism; Tourism;

   Abstract : The purpose of this thesis is to study the work of destination management organizations, henceforth called DMOs, in Norrbotten, Sweden’s northernmost county. Specifically, the thesis examines how the work of these organizations has affected the Japanese tourism to the region, which has been growing in the last few years. READ MORE

6. 35. Destination Spa Darkov : A study reviewing options for a full spa experience

   University essay from Södertörns högskola/Institutionen för naturvetenskap, miljö och teknik

   Author : Katerina Spacilova; [2014]
   Keywords : wellness tourism; spa; well-being; ‘destination spa’; nutrition; physical activity; mental balance; Darkov Spa;

   Abstract : Tourism attractions and destinations has been facing tourists’ outflow for lots of years worldwide. Because of that, it is crucial to start fighting against this negative phenomenon, as this niche market segment is dependent on incoming clients. READ MORE