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Showing result 11 - 15 of 30 essays matching the above criteria.

1. 11. Regional Food Proucts in the Tourist Home Country. The Case of South Tyrol

   University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

   Author : Lukas Hans Walther Weyh; [2020]
   Keywords : sustainable destination development; marketing; south tyrol; sensory destination marketing; region branding; tourist loyalty; destination management; tourism; tourist relationship; branding;

   Abstract : This thesis investigates the relationship of regional food products in the tourist home country with destination marketing and management at the example of South Tyrol. South Tyrol was chosen as research area, because the 2 sectors have, on their own, a big standing in the region as well as a cooperate in many different ways. READ MORE

3. 12. "Tourism Rules Everything Around Me" : A Case Study on Alienation and Tourism in the Alps

   University essay from Lunds universitet/Humanekologi

   Author : Franz-Josef Greiter; [2019]
   Keywords : Tourism; Alienation; Mountain Tourism; Acceleration; Extended Case Method; Human Ecology; Austrian Alps; Social Sciences;

   Abstract : Tourism has become one of the largest and fastest growing industries of the global capitalist economy. In the case of Austria, it is responsible for nearly one sixth of the GDP. This development is connected to an incredible economic growth and structural changes in formerly remote mountain villages in the Austrian Alps. READ MORE

4. 13. Insight Cuba : A Reflection Rapport and Three Features Connected to Cuban Economy

   University essay from Stockholms universitet/Institutionen för journalistik, medier och kommunikation (JMK)

   Author : Sara Charlotte Wahlström; [2019]
   Keywords : economy; Cuba; informal markets; prostitution; jinterism; bicycles; embargo; slow news journalism; practice theory economic anthropology;

   Abstract : Cuba! The name alone connotes many things for people be it rum & cigarrs, old Chevys & colonial buildings, Hemingway & Daquires, Castro & communism, Salsa & Reaggaton, parties & calm life, blue oceans & white sandy beaches, poverty & oppression.  As a tourist destination Cuba is sold as a country caught up in a time capsule. READ MORE

5. 14. The Distorted Communication of a City

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Mattias Hallén; [2018]
   Keywords : Place branding; city branding; value construction; value destruction; entrepreneurialism; discursive closure; justification logics; strategic communication; post-industrial city; Social Sciences;

   Abstract : This study argues that there is a problem in previous literature regarding theunderstanding of value in city brand communication. Value construction has been overemphasized, at the expenses of value destruction, which is problematic because there is a mutual relationship between value construction and destruction. READ MORE

6. 15. Translating a guidebook: addressing reader expectation : A small-scale corpus study of direct reader address in a Swedish-English translation

   University essay from Linnéuniversitetet/Institutionen för språk (SPR)

   Author : Carina Sjöberg-Hawke; [2018]
   Keywords : direct reader address; English; first-person; guidebooks; imperatives; interpersonal; personal pronouns; reader expectation; secondary reader; second-person; Swedish; target reader; text conventions; tourist text; translation; translator strategy;

   Abstract : This study analyses the comparative frequency of “direct reader address” in English and Swedish walking guidebook texts. Through a quantitative and qualitative analysis of specific linguistic features that constitute “direct reader address”, the study aims to highlight the importance of considering reader expectation of a text, i.e. READ MORE