Essays about: "uppsala sport"

Showing result 1 - 5 of 37 essays containing the words uppsala sport.

  1. 1. Framing the Olympics: RT’s Responses to Controversies Linked With Russia’s Presence at the Winter Games from 2014-2022

    University essay from Uppsala universitet/Institutet för Rysslands- och Eurasienstudier

    Author : Colin Fritz; [2024]
    Keywords : RT; Politicisation of Sport; News Framing; The Olympic Games; Doping; Framing;

    Abstract : The Russian Federation’s presence on the global stage of the Olympic Games has been linked with considerable controversy from 2014 onwards. The nation’s use of international sport for promoting its image, state-sponsored doping, and Russia’s illegal occupations of Ukraine staged in close time proximity with the Games are all controversies which have taken their toll on the country’s image, both within and beyond the context of sport. READ MORE

  3. 2. Customer engagement in Formula 1 : From an old man’s club to social media behemoth

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Egon Axelsson; Jakob Reinholdsson; [2022]
    Keywords : Customer engagement; Customer engagement marketing; Content analysis; Formula 1; Sports marketing; Marketing initiative; Customer engagement characteristics;

    Abstract : Formula 1 is one of the worlds biggest sports, and in the recent years they as a sport has had one of the biggest upswing in the world in their viewership and activity on social media. Instagram has played a big part in this recent success and is the sporting organisations fastest growing social media. READ MORE

  4. 3. An E-sport team's communication with their fans in social media

    University essay from Uppsala universitet/Medier och kommunikation

    Author : Jakob Ernstsson; [2022]
    Keywords : E-sports; team Alliance; Social Media; Fans; Followers; Participatory culture; Convergence culture; Twitter; Semi-Structured Interviews; Text analyses.;

    Abstract : The aim of this thesis is to explore the social media-communication between the E-sport team Team Allliance and their fans, and doing so with the perspective of Jenkins basic theory on Convergence Culture, also called Participatory Culture, and within this theory-concept, researchers J. Sanderson and J.W. READ MORE

  5. 4. Cold War Politics and Sports : Ice Hockey Competitions and the Image of the USSR in Western Mass Media

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Oscar Angestav; [2022]
    Keywords : Sports; Politics; Cold War; Ice hockey; Soviet Union; USA; Canada; Critical Discourse Analysis;

    Abstract : The notion that politics and sport should not be mixed together have been a common notion throughout the 20th century. Nevertheless, the fact that sport is political has continuously been revealed and apparent, in particular during the period of the Cold War. READ MORE

  6. 5. Playifying disc golf : A study on the effects of playification

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Ivar Ullstad; [2022]
    Keywords : ;

    Abstract : Playification is an emerging concept within the field of HCI and has the possibilities of enhancing experiences by making them more fun and engaging. However, the effects and possibilities of playification are still not fully explored. READ MORE