Essays about: "Charity Communications"

Found 5 essays containing the words Charity Communications.

  1. 1. How do Communicators in Social Change Organisations Navigate the Use of Artificial Intelligence? : A Thematic Analysis Through the Lens of Ethical Storytelling

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Anna Svensson; [2023]
    Keywords : Artificial Intelligence; Communication about Development; Charity Communications; Ethical Communications; International Development; ComDev; Ethical Storytelling; AI Ethics;

    Abstract : The increasing accessibility and sophistication of Artificial Intelligence (AI) in generating high-quality images and texts presents opportunities, risks, and ethical dilemmas in the Communication about Development (ComDev) sector. This dissertation asks: how do ComDev professionals navigate the ethics of using AI to create visual and written content to raise funds and motivate action on global social issues? Drawing on the idea that AI ethics cannot be understood or achieved independent of a broader ethical structure, the project develops a theoretical framework of ethical storytelling, suggesting this can be successfully applied to AI and non-AI-generated content. READ MORE

  2. 2. Consumer responsibilization in sustainable fashion communications on Instagram : A multimodal discourse analysis

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Vera Sofie Thallinger; Lusanda Ntintili; [2021]
    Keywords : Instagram; Social Media; Multimodal Discourse; Consumer Responsibilization; Sustainable Fashion; Cultural Marketing;

    Abstract : Background, Problem Statement and Gap - Political agendas informed by the negative impacts of increasing consumption (including fashion consumption) have allocated major parts of the responsibility to contribute to sustainable development to individual consumers. These agendas subsequently highlighted the need to provide more information, including through media and social media, about the negative impacts of fashion consumption - and consumption at large - to the consumer. READ MORE

  3. 3. From flea market to fashion powerhouse : A case study on Myrornas brand transformation

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Katrín Ása Heimisdóttir; Madelene Sundlin; [2020]
    Keywords : Re-branding; secondhand; communications; marketing; trends;

    Abstract : This study provides information on the transformation from flea market to fashion retail business that the second hand business Myrorna has undergone. The scope of this study has been rebranding, marketing and communication as well as two trends: sustainability and second hand. READ MORE

  4. 4. Attracting Donations : How Iranian Charity Organizations Promote to Attract Donation?

    University essay from

    Author : Hooman Dadkhah; Maryam Samari; [2016]
    Keywords : Social Behaviour Law; Samhälls-; beteendevetenskap; juridik;

    Abstract : Non-Profit Organizations (NPO), also called the third sector, are organizations that do not aim to generate revenue and, as the name suggests, profit making is not their goal. However, like any other organization, they have expenses to cover in order to reach their goals. READ MORE

  5. 5. Brand Launching and Sustainingin a developing country : The case study of Honda on Vietnam Motorcycle Market

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : Thi Bich Ngoc Nguyen; Thi Xuan Thu Nguyen; [2009]
    Keywords : Brand Management; Brand Creating; Brand Sustaining; Developing Countries; Honda Motorcycle; Vietnam Market;

    Abstract :   Abstract Date May 29th, 2009 Course Master Thesis EFO705, International Marketing Tutor Daniel Tolstoy Authors Thi Bich Ngoc Nguyen Thi Xuan Thu Nguyen Title Brand Launching and Sustaining in a Developing CountryPurpose The project is to investigate the Brand Launching and Sustaining in a The Case Study of Honda on Vietnam Motorcycle Market developing country through the study on how Honda has successfully launched and sustained its Brand on the Motorcycle Market of Vietnam. Problems Honda's Brand Launching campaign and the company's strategies and initiatives to Sustain its Brand on the Motorcycle Market of Vietnam. READ MORE