Essays about: "Company s internationalization"

Showing result 21 - 25 of 84 essays containing the words Company s internationalization.

  1. 21. Foreign Market Entry Strategies: A Study of Born Global B2B SME’s

    University essay from KTH/Industriell Marknadsföring och Entreprenörskap

    Author : Marc Astbury; Marius Lux; [2017]
    Keywords : Born Global; fitness industry; German market; market entry strategy and small and medium enterprise;

    Abstract : The global market place is becoming ever more accessible. Internet and communication technologies are opening up new opportunities for firms of all configurations. Based on that, this research will focus on Born Global business-to-business (B2B small, medium enterprises (SME) entering in the German market. READ MORE

  2. 22. Entrepreneurs and the internationalization of a born global firm : The role of the entrepreneur in the early and rapid internationalization of born globals: the case of Swedish companies

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Ekaterina Shilykovskaya; Mohammed Bader; [2016]
    Keywords : Born global; International Entrepreneurship; International Business; Internet-based firms; Entrepreneur; Effectuation; Innovativeness; Networks; Internationalization;

    Abstract : Background and Problem: The number of companies aiming at operating in the international markets right after their inception is at constant growth.  According to Knight and Cavusgil (2004), these firms, which are quite often small and technology-oriented, have the tendency to adopt a global market vision from the initial stage of company’s establishment. READ MORE

  3. 23. Decision-Making during the Growth Process of an Organization. A case study of the factors influencing the logic employed in Clas Ohlson’s internationalization decisions

    University essay from Göteborgs universitet/Graduate School

    Author : David Eriksson; Niklas Thielen; [2015-07-10]
    Keywords : Causation; Decision-Making; Decision-Making Logic; Effectuation; Heuristics; Internationalization; Learnings; Organizational Growth; Organizational Structure; Retail;

    Abstract : Abstract By emphasizing the individual decision-maker, modern research has sought to improve our understanding of an organization’s internationalization decisions. However, limited attention has been given to the underlying reasoning and rationality behind these decisions, not least in a growing organization. READ MORE

  4. 24. Corporate Strategies During an Economic Crisis : Cases of Micro and Small Italian Ceramic Enterprises

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Gabriele Campagnaro; [2015]
    Keywords : MSE; corporate strategy; economic crisis; organizational performance;

    Abstract : Extensive research has previously been conducted in the field of corporate strategies during economic crisis, analyzing different contexts and countries. Nevertheless, the main focus has always been on small and medium enterprises without considering the importance that micro enterprises have in the European business tradition. READ MORE

  5. 25. The unpredictable CSR in a globalized world

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Linda Absberg; Emma Önell; [2014-03-05]
    Keywords : ;

    Abstract : The Corporations role is changing and companies are expected to take more responsibility; it is not enough to gain economic benefits, they should also aim to achieve social and environmental benefits. An increased interest in Corporate Social Responsibility (CSR) has lead to an enhanced focus on organizations acting morally correct. READ MORE