Essays about: "Corporate Social Responsibility case"

Showing result 21 - 25 of 412 essays containing the words Corporate Social Responsibility case.

1. 21. Tradition vs. Human Rights? Analyzing Racialized Branding from a Business and Human Rights Perspective

   University essay from Lunds universitet/Mänskliga rättigheter

   Author : Anna Elisabeth Schädle; [2023]
   Keywords : Racism; brand logos; racialized branding; Business and Human Rights; UN Guiding Principles on Business and Human Rights; corporate responsibility; Austria; Social Sciences;

   Abstract : Systemic racism is a prevalent and longstanding problem in society that gained widespread public interest through the Black Lives Matter movement. Following the murder of George Floyd in May 2020, the movement expanded to Austria and brought heightened attention to the racialized branding of an Austrian brewery. READ MORE

3. 22. "Take a stand or stay seated": A framework of essential prerequisites for companies considering whether or not to implement a Brand Activism strategy

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Mathea Talene Herzberg; Louisa Krischkowsky; Julius Grigaliunas; [2023]
   Keywords : Brand Activism; Brand Management; Corporate Social Responsibility; Business and Economics;

   Abstract : Purpose: Brand Activism is a phenomenon that only recently became an area of greater interest. The aim of this paper is to follow a call for research and develop a framework that aids brand managers and other decision makers to identify essential prerequisites that their brand should have in place to increase the likelihood for successful Brand Activism. READ MORE

4. 23. Working Towards a Sustainable Future: How Employee Identification with Sustainability leads to Employer Branding Challenges

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Mona Jaeger; Christian Alexander Por; [2023]
   Keywords : Organisational Identification; Corporate Social Responsibility; Employer Branding; Employee Branding; Sustainability; Identity; Organisational Control; Business and Economics;

   Abstract : The purpose of this study is to contribute to the understanding of the interconnectedness of organisational identification and employer branding when strong employee identification with corporate social responsibility is prevalent. It is based on a single case study at a Swedish manufacturing company. READ MORE

5. 24. How are ideas regarding Corporate Social Responsibility translated to practice within a corporation?

   University essay from Göteborgs universitet/Graduate School

   Author : Felix Asper Karlsson; Pontus Enblom; [2022-06-21]
   Keywords : CSR; Sustainability; Translation; Ideas into practices; Comparative; Corporations; United Nations; Agenda2030; Sweden;

   Abstract : The negative sustainable development has emerged as one of the biggest challenges for corporations' future operations. This emerging situation has influenced organizations worldwide to introduce programs and documents about Corporate Social Responsibility [CSR] to guide corporations through how to control and counteract the negative sustainable development. READ MORE

6. 25. The Impact of Sustainability Terminologies of Swedish Manufacturing Companies on Consumer Perception : A Mono-Method Quantitative Study

   University essay from Umeå universitet/Företagsekonomi

   Author : Sarafat Hossain; Liana Hakobyan; [2022]
   Keywords : sustainability terminologies; branding; brand messaging; manufacturing; sustainable manufacturing; customer perception; Sweden;

   Abstract : Sustainability has fast evolved in business practices, and yet its meaning is often elusive and ambiguous. The component of sustainability is playing an important role in the company’s brand positioning. The popularity and the importance of sustainability in business operations and business representation are still rapidly growing. READ MORE