Essays about: "Edvin Kenning"

Found 1 essay containing the words Edvin Kenning.

  1. 1. Politisk kommunikation och sociala medier: TikTok, en politisk arena där popcornätande och öldrickande vinner

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Edvin Kenning; Hugo Östlin; [2023]
    Keywords : Political communication; rhetoric; personalization; populism; frontstage; backstage; third act; TikTok; Instagram; democracy; Social Sciences;

    Abstract : The study aims to provide insights into political communication on social media, particularly the rise of right-wing populist parties among young voters and their connection to the theories of personification, populism, and dramaturgy. It focuses on how the Moderate Party adapts and structures its communication strategies on TikTok and Instagram in preparation for the 2022 election to engage followers. READ MORE