Essays about: "Employer branding and P-O fit"

Found 4 essays containing the words Employer branding and P-O fit.

1. 1. Attracting Talent in North of Sweden : A qualitative study on the extent of Person-Organization Fit and Employer Branding for the purpose of talent attraction

   University essay from Umeå universitet/Företagsekonomi

   Author : Olivia Andersson; Zara Karbalai; [2023]
   Keywords : Talent; talent management; talent management lifecycle; talent management process; Attracting; attracting talent; attracting talent management; Employer branding; Employer branding and talent management; Employer branding and P-O fit; Employer branding and attraction; North; North of sweden; talent north of Sweden; P-O fit; P-O fit and talent management; P-O fit and employer branding; Context; Context and strategy; Talent attraction and context; global talent management;

   Abstract : Companies in the North of Sweden are expressing big difficulties to acquire the right competency and the right people to fill voids in their organization. The purpose of this research paper was to gain an understanding of how companies in the north work with selected contributing factors, affecting their ability to attract talent. READ MORE

3. 2. Finding the Perfect Fit : A Study of Person-Organisation Fit Between Generation Z and Employers

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Ellen Colliander; Evelina Olsson; [2023]
   Keywords : employer branding; generational shifts on the labour market; generation Z; personal branding; person-organisation fit;

   Abstract : This thesis explores the conditions for perception of a person-organisation (P-O) fit between Generation Z (Gen Z) and employers in a talent acquisition context. The study is based on the presumption that the perception the candidate gets of the employer is based on the employer’s brand and vice versa. READ MORE

4. 3. The perfect job : a study of the relationship between employer branding and person organization fit

   University essay from Högskolan Kristianstad/Avdelningen för ekonomi

   Author : Bojan Kobaslic; Lilian Musonda; [2018]
   Keywords : Abstract; Employer branding; employment value proposition; person-organization fit; job advertisements; personality traits; organizational attractiveness; brand ambassadors;

   Abstract : This research thesis has researched about how employer branding and its relationship to person - organization fit. It focuses on personality traits of applicants and how it can impact their attractiveness of the organization advertised in job adverts. READ MORE

5. 4. The Process of Adapting the Employer Brand to Attract the Right Employees : A Case Study of How SEB Uses Employer Branding to Go Digital

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Tabea Simon; Amela Ferhatovic; [2016]
   Keywords : Digitization in the Banking Industry; Employer branding; Broader Employee Target Group; P-O fit; Functional and Symbolic Benefits; Case Study;

   Abstract : Companies within the banking industry are facing the challenge to attract new competences in order to react to the forces of digitization. This paper examines how employer branding is used as a tool to achieve this through appealing to a broader target group. It also identifies problems that can arise in this process. READ MORE