Essays about: "In-depth strategies"

Showing result 1 - 5 of 440 essays containing the words In-depth strategies.

  1. 1. Swipe to buy? : Examining the influence of Instagram and TikTok onmillennials fast fashion purchases

    University essay from Stockholms universitet/Företagsekonomiska institutionen

    Author : Yahya Qayyum; Omar Wattar; Faisal Aljalab; [2024]
    Keywords : User-Generated Content; Millennials; Fast Fashion Industry; Ultra fast fashion; Digital Marketing; Consumer Behavior; Instagram; TikTok; Qualitative Research; Social Influence Theory; Buying Behavior Theory.;

    Abstract : This thesis explores the influence of User-Generated Content (UGC) on the purchasingdecisions of millennials in the fast fashion industry, particularly through the platformsInstagram and TikTok. The research delves into the transformation from offline to onlinemarketing within the fast fashion sector, examining both fast-fashion and ultra-fast fashion tounderstand UGC's impact on consumer behavior, including environmental and ethicalconcerns. READ MORE

  2. 2. Examining Bounded Rationality Influences on Decisions Concerning Information Security : A Study That Connects Bounded Rationality and Information Security

    University essay from Stockholms universitet/Företagsekonomiska institutionen

    Author : Oskar Malm Wiklund; Caroline Larsson; [2024]
    Keywords : Decision-making; Rationality; Bounded Rationality; Information Security; Public Authority; Organizational Culture; Information Systems;

    Abstract : This study investigates the impact of bounded rationality on information security decisions in public Swedish authorities. The research addresses how cognitive limitations and organizational dynamics shape decisions in this area. READ MORE

  3. 3. Communication Professionals as the Office Factotum: A Study of Emotional Labour and Well-Being in the Communication Profession

    University essay from Institutionen för tillämpad informationsteknologi

    Author : Evelina Winberg; Jordan Thunell Idumwonyi; [2023-11-22]
    Keywords : communication professionals; emotional labour; emotional labour; job demands-resources theory; well-being;

    Abstract : This thesis investigated the concept of emotional labour for communication professionals in an internal communication context. Recently, the well-being of communication professionals has caught public attention in Sweden since the communication practitioner is considered an office factotum or all-purpose servant with numerous responsibilities and activities and is frequently overwhelmed by their multifaceted work assignments. READ MORE

  4. 4. Leading the Change - Digital Leaders Facilitating MNEs’ Investment Behaviour

    University essay from Göteborgs universitet/Graduate School

    Author : Patricia Jahn; Veronika Barta; [2023-07-19]
    Keywords : Digital investment behaviour; Digital transformation; Digitalisation; Digital leadership; Organisational change; Digital capabilities; Digital strategy;

    Abstract : In our ever-changing world guided by technological advancements and data-driven disruptions, enterprises need adaptation and development strategies to stay competitive. Digital transformation (DT) has great potential to help organisations maintain their market position in these turbulent times. READ MORE

  5. 5. Challenges and strategies of teaching swedish to low – literacy skilled immigrants

    University essay from Göteborgs universitet/Institutionen för pedagogik och specialpedagogik

    Author : Saba Monirzadeh; [2023-06-21]
    Keywords : Low-literate adult; teaching challenges; Swedish for Immigrants; Teaching strategies;

    Abstract : Aim: The present study aims to investigate the challenges SFI teachers face when teaching basic Swedish to low-literacy skilled immigrants, and the strategies they implement to teach these groups. Particularly, this study looks for any indications of Vygotsky’s sociocultural theory (SCT) in the teaching methods used while teaching SFI to individuals who lack literacy. READ MORE