Essays about: "Knowledge-intensive firms"

Showing result 31 - 35 of 69 essays containing the words Knowledge-intensive firms.

  1. 31. Brand new knowledge : how knowledge-intensive startups use social media to build their corporate brand

    University essay from Högskolan Kristianstad/Fakulteten för ekonomi

    Author : Gustaf Ergeer; Fredrik Sigfridsson; [2018]
    Keywords : Startups; Entrepreneurship; Branding; Social media; Knowledge-intensive firms; Social media marketing;

    Abstract : Building a corporate brand is as a crucial resource for the survival of companies. Social media as a tool for branding practices has been emphasized in research about startups. In such research, less focus is on certain groups of startups, such as Knowledge-intensive startups (KI Startups). READ MORE

  2. 32. THE ROLES OF ARTIFICIAL INTELLIGENCE AND HUMANS IN DECISION MAKING: TOWARDS AUGMENTED HUMANS? : A focus on knowledge-intensive firms.

    University essay from Umeå universitet/Företagsekonomi

    Author : Mélanie Claudé; Dorian Combe; [2018]
    Keywords : Artificial Intelligence; augmented humans; decision maker; decision making; decision making process; ethics; knowledge; knowledge-intensive firms; organizational design; organizational challenge; smart decisions;

    Abstract : With the recent boom in big data and the continuous need for innovation, Artificial Intelligence is carving out a bigger place in our society. Through its computer-based capabilities, it brings new possibilities to tackle many issues within organizations. It also raises new challenges about its use and limits. READ MORE

  3. 33. Stock Performance Differences in Swedish Life Science Companies with or without Research-based Science Park Affiliation

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Eric Isacsson; Liana Trichkova; [2018]
    Keywords : Science park affiliation; university ownership; life science; long-term buy and- hold-abnormal return; short-term cumulative abnormal return.; Business and Economics;

    Abstract : Stock Performance Differences in Swedish Life Science Companies with or without Research-based Science Park Affiliation Seminar date 2018-06-01 Course BUSN 79 Business Administration: Degree Project in Accounting and Finance - Master Level, 15 ECTS Authors: Eric Isacsson and Liana Trichkova Advisor: Håkan Jankensgård Key words: Science park affiliation, university ownership, life science, long-term buyand- hold-abnormal return, short-term cumulative abnormal return. Purpose: The purpose of the study is to investigate if there is a difference in the publicly traded stock performance of science park affiliated and non-affiliated life science firms. READ MORE

  4. 34. The Challenges of Global Talent Management. How does the football industry overcome the GTM challenges and how can their experiences inspire MNCs operating in knowledge-intensive industries?

    University essay from Göteborgs universitet/Graduate School

    Author : Anna Zia; Lisa Svensson; [2017-07-27]
    Keywords : Global talent management; International Human Resources Management; Attract; Develop; Retain;

    Abstract : The personnel of MNCs is becoming increasingly important for a firm's success. At the same time the competition for the best or highly skilled employees, also referred as talents, are increasing for several reasons, such as globalisation and demographic changes. READ MORE

  5. 35. Backsourcing intellectual capital : Is the damage already done, or can it be prevented?

    University essay from Umeå universitet/Företagsekonomi

    Author : Daniel Andersson; Pontus Eriksson; [2017]
    Keywords : Backsourcing; intellectual capital; outsourcing; knowledge-intensive firm;

    Abstract : In a globalized world where competition has risen, it has become more and more popular for companies to outsource non-core activities. The main reasons for doing so are due to cost reductions, improving organizational focus, better flexibility and improve product quality, delivery and service. READ MORE