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Showing result 1 - 5 of 10 essays matching the above criteria.

  1. 1. A plant-based milk powder that functions as a substitution for regular milk powder

    University essay from Lunds universitet/Livsmedelsteknik och nutrition (master)

    Author : Manon Scheffers; [2023]
    Keywords : spray drying; pant- based milk powder alternative; pea protein; food application; food engineering; Technology and Engineering;

    Abstract : This project tested the potential of plant based milk powders to function as an animal-based milk powder by testing them on multiple characteristics. The powders were produced using spray drying techniques, obtained using formulations differentiating in protein amount, ratio of maltodextrin:sucrose and two different protein sources. READ MORE

  3. 2. A  Study on the persuasiveness of male influencers on male followers in Sweden

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Pontus Henriksson; Karl Pålsson; [2021]
    Keywords : Digital marketing; Social media; Influencers; Persuasion; Purchase intention;

    Abstract : Since influencer marketing is a relatively new term, there is a scarce theoretical foundation investigating the subject. Previous research has mainly focused on identifying female followers' behavior and how they are persuaded, fewer studies are on male followers and the ability of male influencers to influence their followers. READ MORE

  4. 3. World Englishes: Attitude in the Expanding Circle Towards East and Southeast Asian Varieties of English

    University essay from Stockholms universitet/Engelska institutionen

    Author : Laura Ortu; [2021]
    Keywords : Attitude; Asian accented English; comprehensibility; likability; accentedness.;

    Abstract : English has become an essential part in our lives. It is inevitable to formulate an opinion when we meet a new person, and in particular we tend to focus our attention on the way this person speaks. READ MORE

  5. 4. Laughter for Development: An Explorative Study into Humour’s Potential Role in Influencing Stereotypical Representation

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Jamie Bowd; [2019]
    Keywords : Humour; NGO; Creative Communication; Representaion; Stereotypes;

    Abstract : Development issues are often described as important but dull, and ongoing stereotypical representations of a ‘distant other’ perpetuated by NGO’s and mainstream media create an increasingly disengaged public. In response to this, more creative means of communication are needed to increase engagement and counter dominant stereotypical narratives within the development sector. READ MORE

  6. 5. How does expert endorsement affect consumer’s perceived credibility?

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Helen Eyob; [2018]
    Keywords : Endorsement; expert; marketing;

    Abstract : Endorsement is avery common marketing strategy and has been traced back to the 19th century. Expert endorsement is a type of endorsement that is frequently used to endorse a multitude of different products. Previous research on endorsement has shown a positive connection between endorsement and credibility. READ MORE