Essays about: "Marketing department"
Showing result 21 - 25 of 81 essays containing the words Marketing department.
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21. Hub Criativo do Beato- For whom by whom? : A narrative study of global entrepreneurial and creative urban practices in the eastern riverside of Lisbon
University essay from KTH/Samhällsplanering och miljöAbstract : This thesis investigates the phenomenon of creative hubs in former industrial sites based upon the case study of Hub Criativo do Beato and its process of implementation in Lisbon, Portugal. The hub is explored in relation to political-cultural power embedded in the practice of globalism and public-private partnership. READ MORE
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22. THE INFLUENCE OF RELATIONSHIP MARKETING AND CRM SYSTEM ON STAKEHOLDERS’ TRUST : A Qualitative Study on Multiple Stakeholder Groups in a Cosmetic and Beauty Industry
University essay from Umeå universitet/FöretagsekonomiAbstract : CRMsystem and relationship marketing are needed for a company in order to gain its stakeholders’ trust. In a company, there are two different stakeholders. Theinternal and external stakeholders. This thesis will consider both of the different types of stakeholders. READ MORE
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23. Managing the Innovation Paradox of Exploitation andExploration in R&D : Is measurement of innovation the key to promoteexploration?
University essay from KTH/Industriell ManagementAbstract : Managing the paradox of exploitation and exploration symbolises the simultaneous pursuit devoting enough resources to exploitation to ensure short-term profits and, at the same time, enough resources to exploration to ensure future organisational viability. Previous researchadvocates that sustained organisational performance and success highly depends on the interaction of exploitation and exploration or in other words, the balancing act between change and continuity. READ MORE
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24. Do they have to be "boys" or "girls" - can't they simply be children?
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : The gender debate has become more and more apparent in recent years, not least in the fashion industry for children. Messages, prints, colors and not least how clothes are presented in the store has highly been discussed in media. READ MORE
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25. Managing the Innovation Paradox of Exploitation and Exploration in R&D - : Is measurement of innovation the key to promote exploration?
University essay from KTH/Industriell ekonomi och organisation (Inst.)Abstract : Managing the paradox of exploitation and exploration symbolises the simultaneous pursuit devoting enough resources to exploitation to ensure short-term profits and, at the same time, enough resources to exploration to ensure future organisational viability. Previous research advocates that sustained organisational performance and success highly depends on the interaction of exploitation and exploration or in other words, the balancing act between change and continuity. READ MORE
