Essays about: "and B2B website"

Showing result 6 - 8 of 8 essays containing the words and B2B website.

1. 6. Business-to-Business Relationships in Sweden: A Case Study of SMEs and International Trade Intermediaries

   University essay from Akademin för hållbar samhälls- och teknikutveckling

   Author : Semka Ljubijankic; Lucy Anne Poortman; [2012]
   Keywords : ;

   Abstract : Problem: What factors do small and medium-sized enterprises in Sweden consider when selecting and cooperating with Swedish international trade intermediaries (ITIs)? How can a Swedish international trade intermediary develop and expand its customer relationship network in order to increase its turnover within five years? Purpose: To identify and analyze the factors that improve B2B relationships between Swedish SMEs and ITIs. Moreover, how Swedish ITIs can improve their B2B relationships and increase their turnover. READ MORE

3. 7. Industrial Marketing in a Network Perspective : A Qualitative study of ABB Crane Systems and its Sales Network

   University essay from Akademin för hållbar samhälls- och teknikutveckling

   Author : Peter Strömberg; Sandeep Jain; [2011]
   Keywords : industrial marketing; network perspective; embeddedness; business relationships; relationship strategy; business-to-business; B2B; ABB; industriell marknadsföring; nätverksperspektiv; affärsrelationer; relationsstrategi; ABB;

   Abstract : Research question: How is the sales network of ABB Crane system related to industrial marketing in anetwork perspective? Purpose of the research:The main task is to investigate if the sales network of ABB Crane Systems is related toestablished theory of industrial marketing in a network perspective. Method: The research strategy has been formed from a deductive approach and the empiricaldata has been gathered with a qualitative approach. READ MORE

4. 8. B2B E-commerce Implementation : A case study of Star Laundry Solutions

   University essay from Ekonomihögskolan, ELNU

   Author : Ahu Dal; Benjamin Hubert; Hilmi Ocakci; [2010]
   Keywords : e-commerce; implementation; web orders; market context; business process; business-to-business; laundry systems; supply chain; interorganizational trust; drivers; success factors; barriers; enablers; success; failure; emerging market; mature market;

   Abstract : This thesis investigates the way to implement a valuable e-commerce solution. With the growing importance of information technologies in business practices, more and more companies are adopting e-commerce as a selling and ordering process. However, depending on the market environment, the level of success of the implementation may differ. READ MORE