Essays about: "brand Model"
Showing result 11 - 15 of 579 essays containing the words brand Model.
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11. CSR communication and the use of recycled synthetic fibres in the fashion industry: A content analysis study of two Swedish fashion brands
University essay from Lunds universitet/Miljövetenskaplig utbildning; Lunds universitet/Centrum för miljö- och klimatvetenskap (CEC)Abstract : The fashion industry is one of the largest contributors to environmental issues and has a significant part of plastic production due to the use of synthetic fibres. Much scientific research indicates that the fast fashion model is a significant part of using synthetic fibres; however, slow fashion brands are also using the fibres. READ MORE
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12. Solar Photovoltaic Fire Risks : FE-analysis of fire exposed solar photovoltaic systems and comparison of current legislation and recommendations from different countries
University essay from Luleå tekniska universitet/Byggkonstruktion och brandAbstract : The global use of energy increases every day and to meet the growing demand, energy sources are constantly being developed to become more efficient and reliable. During the last decade, the global solar photovoltaics (PV) capacity has increased every year and in 2017, solar PV was the global leading power source of renewable energy. READ MORE
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13. Gillette ‘We believe: the best men can be’ – the advertisement that shaved itself off the market.
University essay from Jönköping University/IHH, Redovisning, Marknadsföring, SCM, Informatik och RättsvetenskapAbstract : Background: The 2019 Gillette advertisement ‘We believe: the best men can be’ was released when the #MeToo movement was gaining momentum. The commercial addressed conventional ideas of masculinity and received a lot of public criticism for its message. READ MORE
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14. An analysis of how video advertising factors influence consumers' impulse purchase intentions — In the context of short-form video
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Online shopping is gradually becoming a daily behavior in people's lives, and advertising marketing methods based on short videos are also playing an increasingly important role in this trend. Different from pictures and texts, it combines sound and picture, is easy to spread, and contains a lot of information, which conforms to people's habit of using fragmented information. READ MORE
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15. Ensuring Brand Safety by Using Contextual Text Features: A Study of Text Classification with BERT
University essay from Uppsala universitet/Institutionen för lingvistik och filologiAbstract : When advertisements are placed on web pages, the context in which the advertisements are presented is important. For example, manufacturers of kitchen knives may not want their advertisement to appear in a news article about a knife-wielding murderer. READ MORE