Essays about: "buy process"

Showing result 16 - 20 of 189 essays containing the words buy process.

  1. 16. There is something new under the sun: A Qualitative Study on how Corporations in Northern Europe buy Rooftop Solar PV

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Anna Nävermyr; Christopher Sidgwick; [2022]
    Keywords : Green adoption; Rooftop solar PV; TOE framework; Organisational Buying Process;

    Abstract : Corporations play a vital part in accelerating the transition to a renewable energy system which is a crucial sector to decarbonise to be aligned with the Paris Agreement. One way in which they can contribute to the transition is through the deployment of rooftop solar PV plants that produce renewable electricity. READ MORE

  2. 17. Men & Cosmetics: A Problem of Consumer Understanding? : Perception of French Consumers about male cosmetics

    University essay from Umeå universitet/Företagsekonomi

    Author : Aline Smeeckaert; Baptiste Martin; [2022]
    Keywords : Gender; Cosmetics; Men’s Grooming; Male Cosmetics; Men Consumer Behavior; Self-concept; Body Image; Brand Personality; Masculinity;

    Abstract : Background: The cosmetics industry has historically been associated with women, and much research has focused on them. However, the male cosmetics market has been growing rapidly for several years around the world. Nevertheless, little attention has been paid to men and their new way of life and consumption. READ MORE

  3. 18. Social Media Made Me Buy It : A qualitative study on how consumers decision- making process gets affected by social media advertising exposure in the evaluation stage of the EBM model when purchasing fashion items.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Clara Sundqvist; Svante Östholm; [2022]
    Keywords : Social Media; Consumer Behaviour; Advertising Exposure; Purchasing Decision; EBM model;

    Abstract : This thesis was conducted to better understand how consumers in Sweden are affectedin the evaluation stage of the EBM model in the context of social media advertisingexposure within the fashion industry and further to identify what factors are importantfor consumers when evaluating different options and see what type of advertisementthat is preferred. The thesis was conducted using a qualitative approach and datacollection consisted of conducting 25 in-depth semi-structured interviews withconsumers representing different parts of Sweden and 2 expert interviews to betterunderstand the retailer's perspective. READ MORE

  4. 19. Increasing water access throughhuman-centered design : Design of a off-grid water purifying devicein a resource constraint environment

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : David Sundvall; [2022]
    Keywords : human centered design; frugal innovation; Innovation; resource constrained environment; Bottom of the pyramid; BOP; Jugaad; resource constrained environment design; Mänskligt centrerad design; Sparsam innovation; Innovation; Resursbegränsad miljö; Botten av den socioekonomiska pyramiden; BOP; Jugaad; Resursbegränsad miljö design;

    Abstract : Patrick and Felicia are a couple who run a farm. Every day they harvest their crops and sell them at the local market. This is the family's everyday life and today's income goes to all the family'sexpenses such as food, water, and transport to the market. At the end of the day, the family's totalbudget results in plus or minus zero. READ MORE

  5. 20. Living Transnational Financial Lives: Exploring the Everyday Financial Practices, Networks and Subjectivities of Singaporeans in Sweden

    University essay from Lunds universitet/Institutionen för kulturgeografi och ekonomisk geografi

    Author : Yong Hao Tan; [2022]
    Keywords : Financialisation of everyday life; transnational migrants; everyday financial practices; networks; subjectivities; Singapore; Sweden; Social Sciences;

    Abstract : This thesis examines the everyday financial lives of transnational migrants through the case of Singaporean migrants in Sweden. Drawing upon the scholarship on the financialisation of everyday life and transnational migration across economic and sociocultural geography, this thesis develops a conceptual framework that explores the everyday financial practices, networks and subjectivities that shape the lived financial realities of transnational migrants and how the complex and overlapping relationships between these different aspects of the financial everyday shapes the formation of the transnational financial subject. READ MORE