Essays about: "case study for a grocery store"

Showing result 1 - 5 of 26 essays containing the words case study for a grocery store.

1. 1. Exploring Corporate Brand Orientation in a Retail Setting – A Qualitative Case Study in the Swedish Grocery Retail Industry

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Julia Hüsam; Linnéa Nordmark; [2023]
   Keywords : Retailing; Corporate Brand Orientation; Corporate Branding; Corporate Brand Identity; Internal Branding; Business and Economics;

   Abstract : Thesis Purpose: The purpose of this thesis is to explore what may facilitate or inhibit a stronger corporate brand orientation in a retail organization. We explore the factors of internal corporate brand identity elements, internal corporate brand image and internal branding, while also considering retail-specific characteristics. READ MORE

3. 2. Buy 2 for the price of 1 : A multiple case study of how grocery stores influence consumers impulse buying behavior online

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Tess Adolfsson; Isabell Schönström; [2021]
   Keywords : Impulse buying; Online impulse buying; Consumer behavior; Online grocery shopping; Grocery shopping; E-commerce; Grocery stores;

   Abstract : There has been a significant increase in e-commerce over the past years and to which extent consumers use it. During the past year, when the Covid-19 pandemic has ravaged among us, food consumption has also become a fact. READ MORE

4. 3. Deligate’s role and impact in the food system : a case study of a Swedish company’s multifaceted approach to tackle avoidable food waste in the retail sector

   University essay from SLU/Department of Molecular Sciences

   Author : Chelsea Hoegberg; Amanda Olsson; [2021]
   Keywords : circularity broker; consumer behavior; consumer engagement; food system; food waste; price reduction; retail sector;

   Abstract : Food waste is occurring at all stages of the food supply chain and leading to environmental, economic, and social costs and injustices. While some actors are responsible for greater degrees of waste, every actor is being called upon to take action. READ MORE

5. 4. Food retailers’ sustainable brand image - exploring the barriers and challenges of implementing sustainability strategies in grocery stores

   University essay from Göteborgs universitet/Graduate School

   Author : Sam Gharakhani; Andreas Utberg; [2020-06-23]
   Keywords : Sustainability; Brand Image; Food Retailing; Grocery Stores; Corporate Strategy Implementation; Strategic Activities; Motives; Challenges; Barriers;

   Abstract : Food retailers and their local stores are considered to have an influential role in our society today, in terms of their impact in environmental and social issues. This qualitative case study aims to analyze the work of food retailers with sustainability, focusing on their processes of trying to make sustainable commitments reflect with consumers’ perception of the corporate brand image. READ MORE

6. 5. Evaluation of the In-House Production of Insulation Material for Meal Kits - A Case Study at HelloFresh

   University essay from Lunds universitet/Förpackningslogistik

   Author : Anne Bauer; [2020]
   Keywords : in-house production; food packaging; insulation material; sustainability; paper-based; Technology and Engineering;

   Abstract : Meal-kit boxes are considered a solution to reduce greenhouse gas emissions by reducing the food waste in the supply chain and households. Nevertheless, the consumers are concerned about the amount of packaging that comes with such a box, which is connected to higher carbon emissions than a grocery store meal. READ MORE