Essays about: "consumer decision-making"

Showing result 31 - 35 of 256 essays containing the words consumer decision-making.

  1. 31. Click, Shop, Done

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Ashmitha Godagampala; Ruaa Al-Urfali; Vlora Dosljaki; [2023]
    Keywords : Technology-based self-services; express checkout systems; E-commerce; online shopping; consumer behavior; buying behavior; Consumer decision-making process model; Sweden; Business and Economics;

    Abstract : Online shopping is increasing at a high pace and express checkout systems are becoming widely available. For this reason, this study aims to gain a deeper knowledge on how express checkout systems shape consumers’ buying behavior online. READ MORE

  3. 32. The Green Road to Luxury : Insights into the Perceptions of Sustainability in the Minds of Luxury Car Consumers

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Filosofiska fakulteten

    Author : Valeriia Lastovetskaia; João Pedro Alexandre Versteegen; [2023]
    Keywords : Luxury marketing; consumer behavior; decision-making; new luxury perception; automotive luxury;

    Abstract : Background The alarming speed of environmental degradation is enhancing the need to shift current production and consumption habits towards more sustainable ones. Luxury producers face the necessity to act following their responsibilities to stimulate sustainable sourcing, manufacturing, and marketing. READ MORE

  4. 33. Consumers’ perception of climate-smart wine packaging : a case study on Systembolaget

    University essay from SLU/Department of Molecular Sciences

    Author : Nicole Chidiac; Iris Lundquist; [2023]
    Keywords : Wine packaging; climate impact; consumer behavior; sustainability labels; ; CSR; Alpabeth Theory;

    Abstract : Environmental concerns in the wine industry are getting more attention worldwide, making it important to shift to more sustainable practices. One of the most significant CO2e emissions originates from wine glass bottles as packaging material. READ MORE

  5. 34. Do sludges on neo brokers increase trading frequency? Exploring the moderating effect of financial literacy on sludges

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Paulina Grittner; Marie-Line Paul; [2023]
    Keywords : Nudges; Sludges; Choice architecture; Neo brokers; Financial literacy;

    Abstract : The choice architecture of neo brokers has been subject to criticism due to potentially harmful effects on investors. Interdisciplinary research has identified design features on neo brokers that may cause increased risk-taking and overly frequent trading. READ MORE

  6. 35. Identifying the Barriers to Pre-owned Fashion: A Consumer Perspective

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alicia Larsson; Cajsa Schoultz; [2023]
    Keywords : Consumer Behavior; Pre-owned Shopping; Multichannel Retail; Business and Economics;

    Abstract : Thesis Purpose: This study aims to enhance the understanding of factors that discourage consumers from buying pre-owned fashion in a multichannel retail setting. Methodology: Rooted in a qualitative and exploratory method, this study is further guided by an abductive approach. READ MORE