Advanced search
Showing result 11 - 15 of 212 essays matching the above criteria.
-
11. Beyond the Click: : Incentivizing Customer Responses in a Digital Space
University essay from Södertörns högskola/FöretagsekonomiAbstract : This research delves into the intricate dynamics of customer incentivization in company outreach, exploring the impact of incentives on consumer behavior. The study reveals a compelling connection between consumer opinions on monetary incentives and their actual responsiveness, emphasizing the need for strategic incentive-based programs. READ MORE
-
12. Improving jet printing quality for printed circuit boards : Optimizing first dot jetting deposition through experimental design and response surface methodology
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : Printed circuit boards (PCBs) are essential components in various electronic devices, playing a vital role in their functionality. Over time, PCBs have evolved significantly, becoming smaller, more complex, and multi-layered to meet the demands of advancing technology and consumer preferences. READ MORE
-
13. Consumers’ perception of climate-smart wine packaging : a case study on Systembolaget
University essay from SLU/Department of Molecular SciencesAbstract : Environmental concerns in the wine industry are getting more attention worldwide, making it important to shift to more sustainable practices. One of the most significant CO2e emissions originates from wine glass bottles as packaging material. READ MORE
-
14. Study On The Interaction Between Green Marketing Mix Element And Consumer Purchase Intention Of The Hotel Industry In Sri Lanka.
University essay from Umeå universitet/FöretagsekonomiAbstract : The main purpose of this study is to evaluate the interaction between the green marketingmix elements and consumer’s purchase intention with reference to hotels in coastal beltin Sri Lanka. This study shows Green Product, Green Price, Green Distribution, andGreen Promotion influence consumer’s purchase intention. READ MORE
-
15. From Scroll to Cart: Investigating the Influence of TikTok Community Commerce Content on Adult Purchase Behavior
University essay fromAbstract : With the rise of social media platforms and the increasing popularity of short-form video content, TikTok has emerged as one of the dominant platforms for entertainment, information sharing, and commerce. This thesis aims to examine the influence of community commerce TikTok content on adult users, exploring the impact it has on their purchasing behaviors, perceptions, and overall engagement. READ MORE