Essays about: "country image research thesis"

Showing result 6 - 10 of 42 essays containing the words country image research thesis.

  1. 6. Finns det något annat än Stockholm? : bilden av landsbygden i dagstidningar

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Hanna Wickström; [2017]
    Keywords : makt; urban norm; landsbygd; dagstidningar;

    Abstract : Trenden de senaste åren i Sverige har varit att allt fler lokala redaktioner lägger ned sin verksamhet vilket skapar medieskuggor främst på landsbygden. Många mindre orter hamnar därför utan representation i medielandskapet vilket blir ett hot mot demokratin. READ MORE

  2. 7. Understanding the implications of the refugee crisis by studying the changes in the Left and Green parties’ refugee policies : A content analysis of the Green and Left parties’ refugee policies from September 2015 to December 2015

    University essay from Stockholms universitet/Ekonomisk-historiska institutionen

    Author : Soma Sarah Mikaili; [2017]
    Keywords : Refugee crisis; 2015; Sweden; Solidarity; Refugee policies; the Green Party; the Left Party;

    Abstract : Studies of why political parties in Sweden motivated their change of statements and policies during the refugee crisis in 2015 have been limited. I argue that it is relevant to question Swe- den’s traditional image as an open and generous country towards refugees. READ MORE

  3. 8. Selling Sex in Sweden: An Analysis of Discourses about Sex Workers and their Human Rights

    University essay from Göteborgs universitet/Institutionen för socialt arbete

    Author : Katie Sophie Gonser; [2016-12-12]
    Keywords : sex work; prostitution; human rights; Sweden; social constructionism; discourse;

    Abstract : Sweden was the first country in the world to criminalise the purchase of sex whilstkeeping its sale legal. This approach to prostitution is highly controversial: someherald it as an effective way to tackle the oppressive, exploitative nature ofprostitution, whereas others claim that it worsens working conditions and denies sexworkers’ agency. READ MORE

  4. 9. Can Corporate Social Responsibility be used as a Marketing Tool by the Readymade Garment Suppliers in Bangladesh?

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Umme Salma; [2016]
    Keywords : CSR; Marketing; RMG Suppliers; Bangladesh; Corporate Image; Reputation; Buyers; Innovation; Competitive advantage;

    Abstract : Aim: The aim of this research is to investigate whether CSR can be used as a marketing tool by the readymade garment suppliers in Bangladesh to attract international buyers. Method: This study is conducted by applying qualitative method. The data has been collected through semi-structured interview and using secondary data. READ MORE

  5. 10. The Country of Ownership Paradox

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Nora Varga; Fengge Zhao; [2016]
    Keywords : Premium Brand; Country of Brand; Country of Ownership; Country of Origin; Automobiles; Developing Countries; Brand Image; Consumer Perception; Business and Economics;

    Abstract : Purpose: The purpose of the thesis is to explore how the ownership transfer from a developed country to a developing country influences consumers’ perception of the brand. Design/methodology/approach: After the extensive review of the literature about the concept of country of origin and brand image, three premium automobile brand acquisition cases (Jaguar, Land Rover and Volvo) were investigated. READ MORE