Essays about: "fashion influence people"

Showing result 6 - 10 of 24 essays containing the words fashion influence people.

1. 6. Valuation studies in practise: Consumers acquisition of secondhand clothing through online channels at Myrorna (Sweden)

   University essay from Lunds universitet/Institutionen för tjänstevetenskap

   Author : Ngan Phan; Priya Pradhan; [2021]
   Keywords : Secondhand clothes; consumer’s valuation; value device; online platform; secondhand retailers; firsthand retailers; Social Sciences;

   Abstract : Textile industry is one of the most polluting industries in the world and fast fashion is the unsustainable practice that most consumers are following. Adopting the habit of purchasing secondhand goods can lead to a more sustainable life. READ MORE

3. 7. Is Fashion for the People, loved by all the People?

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Alexandra Brüchert; Nsunge Kaniki; [2021]
   Keywords : Inclusion; Purchase Intention; Inclusive Fashion; Attitude; Generation Y; Business and Economics;

   Abstract : Thesis purpose: The purpose is to enhance the understanding of the influence inclusion has on Generation Y consumers when utilised in fashion brands. By isolating two areas of interest namely marginalised gender and size, we aim to provide insight into their effects on the attitude and purchase intention. READ MORE

4. 8. Is It the Model's Size That Sells? : An Exploratory Study of Body Diversity in Fast Fashion Advertising on Instagram.

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Elin Thorén; Gabriella Yngvesson; [2021]
   Keywords : Body Diversity; Instagram Advertising; Generation Y; Fast Fashion; Brand Attitudes; Purchase Intentions;

   Abstract : Background: As an effect of the growth of Instagram during the past few years, more brands have started to use this platform to communicate with their consumers, and a generation that has been shown to be particularly interesting for fast fashion brands, is Generation Y. During the past few years, a term called body-positivity has increased in popularity among social media platforms like Instagram, which purpose is to encourage exposure to different body types. READ MORE

5. 9. #Makesmthng – consume less, make more : political consumption and sustainable lifestyle on Instagram, a case study of a Greenpeace campaign

   University essay from Lunds universitet/Medie- och kommunikationsvetenskap

   Author : Ronja Wutzler; [2019]
   Keywords : political consumption; political participation; online activism; Greenpeace; commodity activism; sustainable consumption; environmental communication; Instagram; social media analysis; multimodal analysis; slacktivism; Social Sciences;

   Abstract : Buying less and making instead - through upcycling, creating and repairing things - is the motto of the Instagram account make smthng, a Greenpeace campaign focussing on political consumption to deal with the environmental crisis we are in today. With climate change being one of the most pressing issues of our time, finding effective ways of communicating a more sustainable lifestyle is a very important research area in media and communication studies. READ MORE

6. 10. Towards color compatibility in fashion using machine learning

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Xinhui Wang; [2019]
   Keywords : ;

   Abstract : Fashion analyses, such as predicting trends and fashion recommendation, have been a hot topic. Color, as one of the dominant features of clothing, has great influence on people’s shopping behaviors. Understanding popular colors and color combinations are of high business value. READ MORE