Essays about: "house brand"

Showing result 11 - 15 of 39 essays containing the words house brand.

1. 11. Dismantling the Creative Director : a media content analysis of creative directors Daniel Lee and Simon Porte Jacquemus

   University essay from Lunds universitet/Avdelningen för modevetenskap

   Author : Isabella Österlund; Allis Stenwall; [2020]
   Keywords : Creative director; fashion; luxury fashion; zeitgeist; consumer; fashion system; fashion-ology; social media; symbolic value; Daniel Lee; Bottega Veneta; Simon Porte Jacquemus; Jacquemus; field; communication; creativity; craftsmanship.; Cultural Sciences;

   Abstract : This bachelor’s dissertation is written by Allis Stenvall and Isabella Österlund (2020), Division of Fashion Science, Lund University. The study titled “Dismantling the creative director” - A media content analysis of creative directors Daniel Lee and Simon Porte Jaquemus aims to analyze and understand the expectation and definitions of a creative director at a luxury fashion house and what influence the modern consumer has on fashion in the current zeitgeist. READ MORE

3. 12. Climate Change Mitigation Measures of Load-Bearing Structure - A comparison of alternative structural designs using Life Cycle Assessment

   University essay from Lunds universitet/Avdelningen för Konstruktionsteknik

   Author : Mirass Jalil; [2020]
   Keywords : Life Cycle Assessment; LCA; Load-Bearing Structure; Livscykelanalys; Byggnadsstomme; stomalternativ; structural engineering; span length; cross-section depth; precast concrete slab; in-situ concrete slab.; Technology and Engineering;

   Abstract : I mars 2015 nådde den globalt genomsnittliga koldioxidhalten 400 ppm för första gången på tre miljoner år. Därför satte den svenska regeringen, år 2017, upp målet att Sverige ska vara klimatneutralt år 2045. READ MORE

4. 13. Does One Size Fit All? Branding Strategies for Plus-Size Labels in the Fashion Industry

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Jella Lynn Hauptmann; Julia Ausserdorfer; [2019]
   Keywords : Plus-Size; Brand Architecture; Brand Strategy; Fashion Branding; Brand Portfolio; Business and Economics;

   Abstract : Purpose: With increasing obesity rates and the change of beauty ideals within society, the plus-size fashion market currently enjoys a massive upturn and many established fashion retailers realise the opportunities within this ever more important segment. However, the integration of plus-size brands can be challenging as being plus-size is still connected to a stigma. READ MORE

5. 14. HAS GUCCI GONE TOO PREMIUM MEDIOCRE? An analytical discussion about the Florentine fashion house’s seemingly bottomless consumer range

   University essay from Lunds universitet/Avdelningen för modevetenskap

   Author : Fanny Olander; [2019]
   Keywords : Gucci; Premium Mediocre; Affordable Luxury; Florence; Millennials; Digital era; Cultural Sciences;

   Abstract : This thesis sets out to give an insight in why Gucci’s entry level products are doing increasingly well nowadays and clarifies how it is connected to Gucci’s global presence in the digital world. It also stresses that millennials feel entitled to luxury, and therefore shop more of what they believe to be luxurious and fashionable products than what previous generations have done. READ MORE

6. 15. Non-invasive ultrasound measurements of vascular impedance

   University essay from Lunds universitet/Avdelningen för Biomedicinsk teknik

   Author : Roger Larsson; [2018]
   Keywords : Ultrasound; ultrafast ultrasound imaging; vascular impedance; pulse wave velocity; motion tracking; Technology and Engineering;

   Abstract : Despite its introduction in the early 1950´s, vascular impedance has yet to be applied in clinical use to predict early stages of cardiovascular disease (CVD). It is defined as the ratio between blood pressure and flow and describes the opposition to blood flow within the cardiovascular system. READ MORE