Essays about: "image of Sweden and Swedes"

Showing result 1 - 5 of 14 essays containing the words image of Sweden and Swedes.

1. 1. Exploring Swedish Values : A Comparative Study of Perspectives among International and Swedish Students in Sweden

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Elise Johansson; [2023]
   Keywords : Swedish values; nation branding; public diplomacy; soft power; intercultural communication; Swedish Institute; Svenska värderingar; nation branding; offentlig diplomati; mjuk makt; interkulturell kommunikation; Svenska institutet;

   Abstract : This thesis examines Swedish values from the perspectives of international and Swedish students residing in Sweden, with the collaboration of the Swedish Institute—a public agency focused on enhancing Sweden’s global image and attractiveness to researchers, students, and talents. The research explores the field of nation branding, public diplomacy, and soft power. READ MORE

3. 2. Covid-19 & Swedish exceptionalism : A critical qualitative content analysis on the international print media discourses of Sweden’s Covid-19 strategy

   University essay from Karlstads universitet/Institutionen för geografi, medier och kommunikation (from 2013)

   Author : Rianne Kippersluis; [2022]
   Keywords : Swedish Covid-19 strategy; international print media discourse; Qualitative Content Analysis QCA ; international image of Sweden; Critical Discourse Analysis CDA ; news values; Swedish exceptionalism; media landscapes; media coverage of pandemics; Covid-19 in media; language in the media; linguistic devices; stereotyping and bias; Anders Tegnell; trust; strategy; image of Sweden and Swedes; ideologies; Dutch media; English media; American media; Sweden;

   Abstract : In 2020, the year the Covid-19 pandemic struck, the Swedish Covid-19 response differed radically from the general policy of total lockdown and strict enforcement of Covid-measures and regulations recommended by the WHO. Instead, Sweden strove early on to achieve herd immunity, with no mandatory measures to limit numbers in shopping malls, buses, and other public events, nor mask requirements. READ MORE

4. 3. The Portrait of a Homeland : An Analysis of the Image of Sweden and Swedish Poverty in the Swedish American Post, Year 1887

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Elin Williams; [2022]
   Keywords : Swedish American press; qualitative research; news journalism; communication for development; social change theory; representation theory;

   Abstract : In the late 1800’s, Sweden was undergoing a population growth and had experienced several crop failures. With the majority of the population being farmers, the migration to North America gave Swedish emigrants an economic opportunity that wasn’t available in the homeland. This resulted in a mass exodus. READ MORE

5. 4. Design, implementation and evaluation of a deep learning prototype to classify non-pigmented malignant skin cancer from dermatoscopic images

   University essay from Lunds universitet/Matematik LTH

   Author : Maria del Pilar Aguilera Manzanera; [2022]
   Keywords : Melanoma; Skin cancer; Dermatoscopy; Image classification; Machine learning; Artificial intelligence; Convolutional neural networks; Dermatology; Squamous cell carcinoma; Basal cell carcinoma; Actinic keratosis; Computer-aided Diagnostics; Digital dermatology; Technology and Engineering;

   Abstract : The current trends for most fair-skinned populations are that the incidence of melanoma and non-pigmented skin lesions is growing, and this growing trend will continue for the upcoming years. The emergence of deep learning networks and their promising results in solving real-world healthcare problems and improving diagnostic accuracy opens new possibilities. READ MORE

6. 5. Speak up or stay quiet

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Karel Jorg William Burggraaf; Dennis Larsson Taengh; [2019]
   Keywords : CSR; CSM; CEO activism; brand activism; comparative CSR; social activism; political activism; brand equity; brand awareness; brand image; brand credibility; brand feelings; brand engagement; brand community; purchase intent.; Business and Economics;

   Abstract : Purpose and aim – The increased polarization in society results in the fact that companies are increasingly being called upon by consumers to take a stance on controversial socio-political issues. This contemporary phenomenon is defined as CEO/brand activism, and it is particularly prevalent in the United States. READ MORE