Essays about: "market entry theories"

Showing result 1 - 5 of 72 essays containing the words market entry theories.

  1. 1. Born digital firms entry mode in foreign markets

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Simity During Mosetta; Elmeida Rezniqi; [2023-06-28]
    Keywords : ;

    Abstract : The development of digitalization has led to the emergence of a new type of firm, born digital firms. However, how these firms enter a foreign market is not well researched by scholars within the field of entry mode theory in international business. READ MORE

  2. 2. Data as a barrier to entry and an essential facility: Law & Economics Analysis

    University essay from Lunds universitet/Juridiska fakulteten; Lunds universitet/Juridiska institutionen

    Author : Kanan Khalilov; [2023]
    Keywords : data; essential facility; the barrier to entry; network effects; GDPR; DMA; Law and Political Science;

    Abstract : Within the context of the European Union Competition Law, a master's thesis entitled "Data as a Barrier to Entry and an Essential Facility: Law & Economics Analysis" conducts an in-depth investigation of the function that data plays in relation to competition law. The idea that data might be a valuable asset in the contemporary digital economy is presented in the very first part of the thesis. READ MORE

  3. 3. Digitalization as a tool in advanced business services’ SMEs’ internationalization

    University essay from Göteborgs universitet/Graduate School

    Author : Elena Valerieva Pramatarova Grujić; [2022-07-05]
    Keywords : Advanced Business Services ABS ; Cultural and Physical Distance; digital maturity; digitalization; Internationalization Theories and Foreign Market Entry; Small-and-Medium-Sized Enterprises SMEs ;

    Abstract : This thesis focuses on the manner digital technologies integrated in ABS SMEs enable internationalization and further, their influence on the choice of a cross-border entry mode of the firm. Aiming better understanding of the subject, a research question related to the ABS SMEs’ usage of digital technologies and triggers to internationalization, cross-border entry modes and factors related was formulated. READ MORE

  4. 4. How are Swedish healthcare companies entering and operating on the Japanese market

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Johan Börjesson; Jonathan Sarge; [2022-02-16]
    Keywords : ;

    Abstract : The Japanese healthcare market is full of hinders and barriers for foreign companies. These prevents new companies from entering the market unless they have the resources to spend on adapting to the Japanese market. Despite these hinders and barriers Japan continues to be a market which most healthcare companies wants to enter. READ MORE

  5. 5. Företagsetablering i produktion av insektsbaserat protein : en fallstudie på två företag i olika steg av etableringsfasen

    University essay from SLU/Dept. of Economics

    Author : Anna Lindström; Amelie Ramsten; [2022]
    Keywords : företagsetablering; insekter; legitimitet; inträdesbarriärer; konkurrens; resurser;

    Abstract : År 2020 godkändes utvalda insekter som livsmedel av EU-kommissionen i ett tillägg till EU-förordningen Novel Food No. 2015/2283. Att äta insekter eller använda dem i djurfoder är både bra ur näringssynpunkt och för miljön men det finns idag endast ett fåtal aktörer på marknaden i Sverige. READ MORE