Essays about: "paradox perspective"
Showing result 11 - 15 of 85 essays containing the words paradox perspective.
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11. Mediating Agonistic Peace
University essay from Lunds universitet/Statsvetenskapliga institutionenAbstract : Agonistic theory has expanded to many research fields including peace and conflict studies, but it has yet to be used in the study of mediation. This thesis aims to fill this void by exploring the theoretical agonism-mediation nexus. READ MORE
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12. The Privacy Club : An exploratory study of the privacy paradox in digital loyalty programs
University essay from Jönköping University/IHH, FöretagsekonomiAbstract : Background: Digital loyalty programs collect extensive personal data, but literature has so far neglected the aspect of privacy concerns within the programs. The privacy paradox denotes the contradictory behavior amongst consumers stating privacy risk beliefs and actual behavior. READ MORE
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13. AI marketing & brand relationships: A qualitative study about consumer-brand relationships, personalized marketing and the personalization-privacy paradox
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Thesis purpose: to explore what influence consumer-brand relationships may have on consumers’ perceptions of personalized marketing and the personalization-privacy paradox. Methodology: to understand each of the respondents' different perceptions of the thesis’ purpose and research question, a relativist and social constructionist approach were applied. READ MORE
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14. Effect of working from home on engineers’ career prospects : How does working from home impact visibility and in turn the engineer’s career?
University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomiAbstract : Background: Working from home (WFH) has become a new tendency thanks to the improvement of technological communications that enable new flexible ways of working. Before 2020 and the Covid19 pandemic, some companies had already started implementing this approach. READ MORE
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15. Staying Exclusively Connected : A qualitative study on how the modern luxury consumer experience luxury brands in a social media environment
University essay fromAbstract : The purpose of this thesis was to study how the modern luxury consumer, Generation Z, experiences luxury brands in a social media environment. The theoretical framework presents previous research that has been on the topics of luxury brands, Gen Z, social media and consumer experience. READ MORE