Essays about: "private value"
Showing result 1 - 5 of 539 essays containing the words private value.
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1. The Impact of Soft-Close Auctions on Bid Behavior: A Randomised Controlled Experiment
University essay from Göteborgs universitet/Graduate SchoolAbstract : This thesis studies the effect of longer extensions on bidding behaviour in online auctions. The study uses a randomised controlled experiment through Pantbanken Sverige, a Swedish pawnbroker. The results indicate positive effects on the seller’s revenue due to longer extensions, although these effects were not statistically significant. READ MORE
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2. Luxury, Fashion, and Idols - Applying an extended theory of planned behavior to examine barriers toward sustainable fashion consumption in Japan
University essay from Göteborgs universitet/Graduate SchoolAbstract : Purpose: This study aimed to apply an extended theory of planned behavior (TPB) to sustainable fashion consumption (SFC) in Japan, and test the importance of sociocultural barriers to purchase intentions. Methodology: As only a few studies have examined SFC in Japan and have not used the TPB framework, this study adds to the body of literature, and proposes luxury orientation, fashion involvement, and idol attachment as barriers toward sustainable fashion (SF) purchase intentions in Japan. READ MORE
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3. Selection Criteria In Governmental and Private Venture Capital - A comparison
University essay from Göteborgs universitet/Företagsekonomiska institutionenAbstract : Companies have, during recent years, increased the amount of venture capital (VC) that they invest in smaller start-ups. Today, private venture capitalists (PVC) and governmental venture capitalists (GVC) have sensed the value of such investments. The available literature comparing the decision criteria between GVCs and PVCs is scarce. READ MORE
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4. The Great Brand Debate: An Analysis of Consumer Perceptions for Private Labels and National Brands Across Product Categories
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: The Great Brand Debate: An Analysis of Consumer Perceptions for Private Labels and National Brands Across Product Categories Date of the Seminar: 2nd June 2023 Course: BUSN39 – Degree in Global Marketing – Master Lever Authors: Camille Buob and Sebastian Franzén Supervisor: Burak Tunca Keywords: Product Category, Brand Type, Private Labels, National Brands, Consumer Perceptions Thesis Purpose: The aims of the thesis were (1) to investigate the effect of product categories on the perceptions of relative price, quality, risk, and value and (2) to test a moderation effect of brand types (Private Label or National Brand) on the relationships between the product category and the different perceptions. Methodology: A study was conducted with four different products that were representative of two different product categories - food and household, and within each product category different types of brands were selected - private label and national brand. READ MORE
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5. Civil society organizations in a complex institutional landscape : Investigating institutional logics in Swedish civil society organizations work with social impact measurement
University essay from Malmö universitet/Institutionen för Urbana Studier (US)Abstract : The role of civil society has been discussed frequently as of the last decades, and with growing influence of new public management and related market-oriented reforms in public sector, civil society organizations have become welfare service providers too. As part of this development, social impact measurement has been a way for financers to prove and private actors to invest in social change. READ MORE
