Essays about: "purchase trend"

Showing result 16 - 20 of 74 essays containing the words purchase trend.

  1. 16. Driving forces and expectations for sustainability within the corporate sector

    University essay from Lunds universitet/Miljövetenskaplig utbildning

    Author : Jasmine Axelsson; Amelie Björkman; [2021]
    Keywords : Carbon offset; business strategy; driving forces; developmental barriers; future analysis; sustainability strategy; voluntary carbon market.; Earth and Environmental Sciences;

    Abstract : Climate change is a long-term challenge that requires urgent actions. An increased amount of greenhouse gases in the atmosphere, causing changes in the climate system such as melting glaciers and extreme weather conditions, are correlated to economic growth. READ MORE

  3. 17. Green Millennials? : A Qualitative Study on the Impact of Green Marketing on European Female Millennials Purchase Behavior in the Fashion Industry

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Isabel Rotkirch; Larissa Lenk; [2021]
    Keywords : Green Marketing; Sustainability; Fashion Industry; Sustainable Fashion; Millennial; Purchase Behavior;

    Abstract : Background:  Distinguishing from competitors nowadays turns out to be more difficult as mass communication is a topical issue. Not only, but also in the fashion industry, sustainability is an upcoming topic, especially since this industry is deemed to be the second most polluting worldwide and strives for a change in consumerism. READ MORE

  4. 18. Does “Dark Mode” affect users’ trust towards E-commerce websites?

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Sara Nazeriha; Adam Jonsson; [2020]
    Keywords : ;

    Abstract : In a few seconds, after visiting a website for the first time, the users will get an overview of the website. Then, through subjective judgments, for example, on the website’s layout, usability, and color selection, the users will decide whether the website is trustworthy enough to remain on it. READ MORE

  5. 19. Research on Chinese Millennial Consumers’ Perception of Co-branded Fashion Collections

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Huashuai Yang; Yusi Zhang; Zijie Zhou; [2020]
    Keywords : Co-branding; Fashion Industry; Chinese Millennial Consumers;

    Abstract : Background: In fashion market, with the emergence of new brands and changing customer preference in style, competition is fierce nowadays. Brand is an intangible asset that fashion brands build and leverage to secure market position and customer loyalty, which leads to a competitive advantage. READ MORE

  6. 20. The determinants of beef imports in Sweden

    University essay from SLU/Dept. of Economics

    Author : Felicia Östby Andersson; [2020]
    Keywords : added value; beef; beef market; cattle; export; import; price; time series; VAR; VECM;

    Abstract : This paper investigates the determinants of Swedish beef imports using a Vector Autoregression and a Vector Error Correction model. By examining which variables responsible for the volume demanded on imported beef, one can understand how domestic beef production can compete and regain market shares from imported beef. READ MORE