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1. 1. Re-Internationalisation : Exploring Opportunities in Turbulent Environments

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Menno den Adel; Tobias Müller; [2017]
   Keywords : re-internationalisation process; de-internationalisation; time-out; re-entry; internal and external environment; influences;

   Abstract : Our thesis is based on the constantly changing internal and external environment causing firms to increase or decrease their internationalisation efforts. The focus of this thesis is going to be on describing the process of re-internationalisation, including the different stages of de-internationalisation, time-out, and re-entry as well as identifying the influences of the internal and external environment on the process of re-internationalisation. READ MORE