Essays about: "shopping motivations"
Showing result 16 - 20 of 25 essays containing the words shopping motivations.
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16. The influence of airport consumers' mind states on their shopping experiences
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : Purpose: This study attempts to makes sense of airport consumers' mind states during their shopping, and their influence towards the following airport shopping experiences. Methodology: Firstly, semi-structured interviews were adopted for the purpose of gaining deep and rich knowledge about the shopping mentalities of passengers as airport consumers, which offers comprehensions and interpretations for the next method: participant observation. READ MORE
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17. The impact of culture on the food consumption process : The case of Sweden from a French perspective
University essay from Umeå universitet/FöretagsekonomiAbstract : The purpose of this study is to examine the extent of which culture influences the food consumption process. More specifically, our research will focus on the consumption process of Swedish consumers, as well as their motivations when buying food products. READ MORE
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18. Understanding Showrooming - An exploratory research focusing on channel motivations and personal motivations that trigger showrooming.
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Showrooming is an increasingly popular form of research shopping whereby customers evaluate and gather information at physical stores but end up purchasing the product online. Showrooming is a potential thread for physical retailers. READ MORE
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19. Chinese Luxury Consumers: A new rising purchasing power ——“Chinese Dama”
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : Luxury consumption is more and more common in China with the rapid economic development today. Chinese consumers are becoming a main purchasing power of the fashion luxury brands.Chinese women accounted for 45 percent of Chinese luxury goods consumption at the end of 2012. READ MORE
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20. Driving Forces Towards Shopping for Second-Hand Clothing
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : The purpose of this study is to investigate the driving forces towards second-hand shopping for clothing. Though literature on this topic already exists, there is still room for further examination, especially when adding other perspectives to it. READ MORE