Essays about: "software-as-a-service pricing"

Showing result 1 - 5 of 12 essays containing the words software-as-a-service pricing.

  1. 1. Financial Justifications for the Software-as-a-Service Business Model Trend Based on Financial Differences between Companies in the Software-as-a-Service and Pharmaceutical Industry

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Johannes Lindvall; Daniel Olsson; [2021-02-24]
    Keywords : Software-as-a-Service; Pharmaceutical; Financial differences;

    Abstract : The Software-as-a-Service (SaaS) business model is a new type of business model that has gained great attention from both researchers and practitioners. The rapid growth has resulted in a more and more refined business model and is described as the future of software. Thus, it is not unexpected that the model is frequently used for many start-ups. READ MORE

  3. 2. IT’S IN THE DATA : A multimethod study on how SaaS-businesses can utilize cohort analysis to improve marketing decision-making

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

    Author : Gustav Fridell; Saam Cedighi Chafjiri; [2020]
    Keywords : saas; software as a service; software-as-a-service; data; cohort; cohort analysis; cohort-analysis; marketing; decision-making; decision making; marketing decision-making; marketing decision making; data; subscription; pricing model; data-driven; data driven; analytics; metrics; multimethod; multimethodology; action reserach; growth; profitability; segment;

    Abstract : Incorporating data and analytics within marketing decision-making is today crucial for a company’s success. This holds true especially for SaaS-businesses due to having a subscription-based pricing model dependent on good service retention for long- term viability and profitability. READ MORE

  4. 3. Barriers in online internationalization : The reality for online service providers

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Eric Pettersson; Johan Uppström; [2019]
    Keywords : Online internationalization; Internationalization Barriers; Online service providers; Software as a Service; Born digital; Psychic distance; Psychic distance paradox; Virtuality trap; CAGE;

    Abstract : Due to strong growth in the virtual business environment, online internationalization has become a topic of high interest. This makes it necessary for firms providing software online to carefully investigate and understand barriers and differences in countries before entering them. READ MORE

  5. 4. A Pricing Model for AIaaS : An analysis of a new AI personalization product within the edtech space

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : ZENJA JEFIMOVA; SOFIE NABSETH; [2018]
    Keywords : AI; AIaaS; edtech; education technology; personalization; price; pricing; pricing strategies; pricing models; pricing tools; pricing AIaaS; software pricing; pricing for new products; value; value adding; AI; AIaaS; edtech; online-utbildning; personifiering; pris; prissättning; prisstrategi; prismodell; prisverktyg; prissättning för AIaaS; prissättning för mjukvara; prissättning för nya produkter; värdeskapande;

    Abstract : As pricing is vital for an organization’s marketing strategy, it is a significant area to consider for companies offering new products where Artificial Intelligence as a service (AIaaS) is provided. The purpose of this study was to investigate possible pricing models for an AIaaS product. The study was delimited to the edtech industry. READ MORE

  6. 5. Pricing Strategies for E-Sourcing SaaS

    University essay from Uppsala universitet/Avdelningen för beräkningsvetenskap

    Author : Johanna Ingmar; Emil Svensson; [2017]
    Keywords : SaaS; Software-as-a-Service; cloud computing; business models; pricing; ERP; procurement; sourcing; Molntjänster; affärsmodeller; prissättning; affärssystem; inköp; sourcing;

    Abstract : There has been a recent, quick growth in the market for e-sourcing and e- procurement Software-as-a-Service (SaaS). However, the software products are not yet commoditized which opens up for different ways of pricing the services. READ MORE