Essays about: "studying Economics"

Showing result 36 - 40 of 173 essays containing the words studying Economics.

1. 36. Network Effects and Valuation

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Carl Fredrik Falkner; Oskar Munck af Rosenschöld; [2021]
   Keywords : Metcalfe’s law; network effects; valuation; platform-mediated business model; shareholder value approach; increasing returns; standards; Business and Economics;

   Abstract : This study examines the association between revenue and user base for companies who operate a platform-mediated business model and benefit from network effects. More specifically, the study incorporates both an exponential and linear function in order to see which one most accurately explains the association. READ MORE

3. 37. Learning from Sports Entrepreneurs - Development of a conceptual framework for entrepreneurial risk-handling

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Finn von Appen; Lukas Meissner; [2021]
   Keywords : Entrepreneurship; sport entrepreneurship; professional athlete; second career; sports; risk-taking; risk-handling; risk management; Business and Economics;

   Abstract : The research takes a descriptive and exploratory approach in understanding how the risk experience of top athletes shapes sports entrepreneurs’ risk-handling strategies. In particular, the purpose of this study is to advance the theoretical knowledge of entrepreneurial risk-handling by studying risk-handling strategies developed and applied by sports entrepreneurs and putting them into a conceptual framework of entrepreneurial risk-handling that can be used by any entrepreneur and for future research. READ MORE

4. 38. The role of working from home within the context of family-friendly work policies and its relationship to firm performance: Implications for managers

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Hanna Thunberg; Malin Karlsson; [2021]
   Keywords : Working from home; Family-friendly work policies; Firm performance; Management practices; Identity; Business and Economics;

   Abstract : Purpose: The purpose of this study is to investigate the role of working from home within family friendly work policies (FFWPs) and its relationship to firm performance, and whether this is affected by the choice of management practices within an organization. Methodology: A cross-sectional dataset from 2004, including data from 732 firms and four countries, accessed through World Management Survey was used in this explorative study. READ MORE

5. 39. The Nationalist Beauty Ideal

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Elin Fransson; Asta Nordlund; [2021]
   Keywords : Regional Identity; National Identity; Banal Nationalism; Critical Discourse Analysis; Marketing Communication; Cultural Heritage; Corporate Visual Identity System; Country of Origin; Scandinavia; Scandinavian Beauty; Business and Economics;

   Abstract : Purpose: The purpose of this study is to explore how drawing upon nationalism and regionalism in the marketing of brands may lead to unintended consequences in greater society. This purpose has been reached by studying the Nationalist and Scandinavian discourses used in the marketing of eleven Scandinavian beauty brands. READ MORE

6. 40. Perfectly imperfect - A comparison of female millennial consumers’ perceptions towards ‘Brand Activist Aspirants’ and ‘Authentic Brand Activists’ in the lingerie market

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Eileen Marlena Kersten; Lieke Theadora Adriana Brinkhof; [2021]
   Keywords : social brand activism; consumers’ perceptions; authenticity; female millennials; Authentic Brand Activist; Brand Activist Aspirant; Business and Economics;

   Abstract : Purpose: The purpose of this study is to comprehend female millennial consumers’ perceptions towards lingerie brands that are categorised as ‘Brand Activist Aspirants’ compared to ‘Authentic Brand Activists’. Methodology: As this research focuses on studying consumers’ perceptions, a subjective social constructionist view was taken. READ MORE