Essays about: "thesis on customer trust"

Showing result 1 - 5 of 132 essays containing the words thesis on customer trust.

1. 1. The Impact of Trust, Loyalty and Price Value on Purchase Intentions for Consumer Durables in Sri Lanka and Pakistan

   University essay from Högskolan i Gävle/Avdelningen för ekonomi

   Author : Fahad Ayub; Buddika Mantilake; [2024]
   Keywords : Purchase Intentions; Consumer Durables; Trust; Loyalty; Price Value; Sri Lanka; Pakistan;

   Abstract : This thesis investigates the nuanced factors influencing purchase intention and loyalty within the consumer durables markets of Sri Lanka and Pakistan. The study focus its attention on the trust and price value as main ingredients for purchase intention and loyalty while focusing on other environmental factors affecting consumer decision making efforts. READ MORE

3. 2. Optimizing Digital Transformation : Strategies for Private Banking in the Age of Technology

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Rasmus Jämterud; Henrik Widell; [2024]
   Keywords : Private banking; Digital tools in banking; Banking industry trends; Relationship marketing; Technology acceptance model TAM ; Customer experience management CEM ;

   Abstract : This thesis delves into the digital transformation of private banking, emphasizing the challenge of balancing technology with the personalized service that high-net-worth clients expect. Employing frameworks like Relationship Marketing, the Technology Acceptance Model, and Customer Experience Management, it examines the integration and impact of digital tools on client relationships and operational efficiency in private banking. READ MORE

4. 3. Performance evaluation of domestic solar power installations in Sweden

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Felix Monthan; [2023]
   Keywords : ;

   Abstract : In the past two decades the global electricity demand all over the world has increased by 82%, thisis a result of improved living standards, growing populations, electrification of vehicles and growing demand for digital devices. In Sweden, electricity generation from solar power is relatively small and equates to about 0. READ MORE

5. 4. Digital media use towards relationship initiation in marketing : A qualitative study of Swedish Micro-firms in a B2B context

   University essay from Umeå universitet/Företagsekonomi

   Author : Xian Li; [2023]
   Keywords : Keywords: Digital media; Relationship marketing; Business-to-Business marketing; Trust; Customer relationship initiation;

   Abstract : This thesis aims to explore what and how Swedish micro firms use digital media towards relationship initiation in a Business-to-Business (B2B) context. Digital media has been increasingly studied in marketing over time, but it has been predominated by Business-to- Customer (B2C) context, while the Business-to-Business context lacks attention, micro B2B firms even less in particular. READ MORE

6. 5. Capability Engineering An Alternative to Systems Engineering: Swedish combat vehicle industry

   University essay from Försvarshögskolan

   Author : Måns Lindgren; [2023]
   Keywords : ;

   Abstract : This thesis aims to look at ways capability engineering can be introduced to the Swedish combat vehicle industry, as well as to identify success factors for capability engineering. In this thesis, a case study methodology has been used. Where one case was BAE Systems Hägglunds selling new combat vehicles to Norway. READ MORE