Essays about: "what is the importance of telecommunication"

Showing result 1 - 5 of 10 essays containing the words what is the importance of telecommunication.

  1. 1. A global brand imagery context on consumers’ willingness to purchase and pay price premium: the EuroAsia telecommunication sector

    University essay from Göteborgs universitet/Graduate School

    Author : Adam Oskarsson; Andreas Rosander; Pattapong Wirungruangkul; [2018-07-03]
    Keywords : Price premium; Purchase intention; Brand imageries; Brand equity; Telecommunication; Smartphones;

    Abstract : Purpose – The aim of this study is to explore how societal culture and brand imageries influence consumers’ willingness to pay price premium, along with consumers purchase intentions. Design/methodology/approach – The study is based on a quantitative survey of brand images found in the telecommunication sector and branding literature. READ MORE

  2. 2. A Collaboration in Product Service System for Telecom Networks : An "Orange and Ericsson case" study

    University essay from Linköpings universitet/Industriell miljöteknik; Linköpings universitet/Tekniska fakulteten

    Author : Avni Desai; Maria Widgren; [2015]
    Keywords : Actors and System Map; Orange; Ericsson; Ericsson’s Device Connection Platform; Mapping method; IPSO; PSS; Actors Map; System Map; Value based service; Functional sales; Value based selling; Creating value for companies; Integrated Product Service Offerings; Product Service System; PSS design and planning; PSS strategies; PSS development process;

    Abstract : The purpose of the research is to study the “Orange and Ericsson case” while developing the method Actors and System Map. The interaction between actors within Ericsson’s Device Connection Platform is investigated in order to identify improvement opportunities in the interaction between the provider and the customer. READ MORE

  3. 3. A Study on Random Access Performance in Next Generation Mobile Network Systems

    University essay from Linköpings universitet/Kommunikationssystem; Linköpings universitet/Tekniska fakulteten

    Author : Magnus Thalén; [2015]
    Keywords : 5G; LTE; System control plane; Random access;

    Abstract : The next generation of mobile telecommunication, 5G, will be specified in the near future. One of the proposed changes relative to the previous generation, 4G,is the inclusion of a new system control plane (SCP). READ MORE

  4. 4. Mobile Applications as a Medium for Communicating Sustainability Initiatives : Addressing User Values and CSR

    University essay from Institutionen för informationsteknologi

    Author : Henrik Tördal; [2012]
    Keywords : Mobile applications; CSR; Sustainability;

    Abstract : As the globalization process in our society grows the awareness about social responsibility of an organization increases. As the 21st century proceeds, the profit creation and an organizations work with sustainability will become increasingly inseparable leading to an intensified influence of Corporate Social Responsibility on stakeholder perception and social legitimacy affecting the economic outcome. READ MORE

  5. 5. Social Network Analysis Utilizing Big Data Technology

    University essay from Avdelningen för datalogi

    Author : Jonathan Magnusson; [2012]
    Keywords : Social Network Analysis; Telecommunication Networks; Hadoop; Machine Learning;

    Abstract : As of late there has been an immense increase of data within modern society. This is evident within the field of telecommunications. The amount of mobile data is growing fast. For a telecommunication operator, this provides means of getting more information of specific subscribers. READ MORE