Essays about: "why customer change"

Showing result 1 - 5 of 54 essays containing the words why customer change.

  1. 1. Exploring Environmentally Sustainable Last-Mile Deliveries in Sweden

    University essay from Lunds universitet/Teknisk logistik

    Author : Emelie Ehrensvärd; Clara Wilhelmsson; [2023]
    Keywords : Last-mile delivery; E-retailer; Sustainable last-mile delivery; Environmentally sustainable last-mile delivery; Technology and Engineering;

    Abstract : Last-mile delivery is the part of the e-commerce supply chain that is the least efficient in terms of cost, time, and environmental impact. As e-commerce is expected to keep growing, this puts pressure on last-mile deliveries to reduce their environmental impact if Sweden is to reach its environmental goals for 2045. READ MORE

  2. 2. Delivering Non-verbal Cues in Virtual Meetings : A Qualitative Study of How to Alleviate Online Trust-building Dilemmas in Sales Meeting Context

    University essay from Linköpings universitet/Medie- och Informationsteknik; Linköpings universitet/Tekniska fakulteten

    Author : Xinyao Feng; [2022]
    Keywords : Design; Virtual Meetings;

    Abstract : This paper started by asking the core question of why trust-building is hard in virtual meetings. Theories about "what is trust?" are drawn from the literature on interpersonal trust and trust in the business and marketing academic field. READ MORE

  3. 3. The Role of the Physical Store in an Omnichannel Strategy : A qualitative study of Generation Z in the Swedish fashion industry

    University essay from Umeå universitet/Företagsekonomi

    Author : Axel Wedebrand; Charlotta Ödling; [2021]
    Keywords : Generation Z; Omnichannel; Physical Store; Customer Journey; Customer Experience; Shopping Behavior; Fashion; Retail; Webrooming; Showrooming; Cross- Channel Freeriding; E-Commerce; Brick-and-Mortar;

    Abstract : The modern retail landscape is experiencing a continuous change due to digitalization. With the growing number of available channels, consumers' consequent behavior within the fashion retail environment are becoming ever more complex. READ MORE

  4. 4. Ahead of the curve - healthcare AI start-ups: Changemakers for adoption and normalization of AI in the healthcare industry

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Rasmus Steffensen; Hewei Zhang; [2021]
    Keywords : healthcare; artificial intelligence; start-ups; diffusion of innovation; normalization;

    Abstract : This thesis investigates healthcare AI start-ups as changemakers to build adoption for AI in healthcare. Most industry observers agree - the benefits of AI are large in healthcare, but adoption thus far is slower than in other industries. READ MORE

  5. 5. Product Digitalization from the Perspective of an Established Manufacturing Firm

    University essay from Linnéuniversitetet/Institutionen för informatik (IK)

    Author : Adam Tomas; [2021]
    Keywords : smart connected products; product digitalization; digital transformation; manufacturing firm; product digitalization; produktdigitalisering; digital transformation; tillverkningsföretag;

    Abstract : This thesis set out to investigate what motivates an established manufacturing firm to add smart and connectivity features into its products and what considerations are made when doing so. Such a firm was used as a case study object, a firm that is considering digitalization in one of its product areas but has not yet finalized the strategy on how to move forward. READ MORE