Essays about: "Adoption Marketing"
Showing result 1 - 5 of 102 essays containing the words Adoption Marketing.
-
1. Drunk Elephant: The New Toys’R’Us?
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Drunk Elephant, a skincare brand known for its clean ingredients and cheerful branding, has experienced a surge in popularity driven by Gen Alpha's unexpected adoption on social media. While this newfound audience has boosted sales, concerns are mounting regarding the impact of early exposure to beauty standards and consumption habits on young children. READ MORE
-
2. Optimizing Digital Transformation : Strategies for Private Banking in the Age of Technology
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : This thesis delves into the digital transformation of private banking, emphasizing the challenge of balancing technology with the personalized service that high-net-worth clients expect. Employing frameworks like Relationship Marketing, the Technology Acceptance Model, and Customer Experience Management, it examines the integration and impact of digital tools on client relationships and operational efficiency in private banking. READ MORE
-
3. Generative AI as a Tool for Swedish Startups - A qualitative study on how Generative AI can affect Swedish startups
University essay from Göteborgs universitet/Graduate SchoolAbstract : In today's rapidly evolving technological landscape, startups are constantly seeking new ways to innovate and stay ahead of the competition. One promising innovation is Generative AI, which uses large datasets to generate original content such as images, music, code, or text (McKinsey & Company, 2022). READ MORE
-
4. Adoption of the Digital Product Passport : A qualitative study within SMEs in the Swedish furniture sector
University essay from Linnéuniversitetet/Institutionen för informatik (IK)Abstract : In the last decade, the European Union has looked to become more sustainable toreach the global environmental goals. With The European Green deal, a transition towards a circular economy has been set in place. READ MORE
-
5. Cloud Computing Pricing and Deployment Efforts : Navigating Cloud Computing Pricing and Deployment Efforts: Exploring the Public-Private Landscape
University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)Abstract : The expanding adoption of cloud computing services by businesses has transformed IT infrastructure and data management in the computing space. Cloud computing offers advantages such as availability, scalability, and cost-effectiveness, making it a favored choice for businesses of all sizes. READ MORE